Since 2019, Karen Lurie has been working in Simplisafe based 499, 499. This professional is a high-skilled Director of Crm with over 49 years of work experience. According to Karen's CV and work profile, this professional has worked at more than 18 places with diverse backgrounds and got various skills. Karen attended school at the New York University from 1999. Karen can be found in Brookline, Massachusetts – where the professional currently lives. You can search for the person's email address and phone. We can also provide you exhaustive contact information upon request.
Name variants:
Karin Lurie,
Karyn Lurie,
Kari Lurie,
Karrie Lurie
Last updated May 28, 2024
Contact Information
Last Update
Jun 27, 2022
Email
ka**@gmail.com, ka**@simplisafe.com
Location
Brookline, MA
Company
Workplace
Colleagues
Work History
Member Marketing Manager, Crm
35 Thomson Pl, Boston, MA 02210
Develop and continuously optimize member base segmentation to create customized journeys
Implement tactical customer lifecycle marketing campaigns using all channels available such as emai...
from Jun 2018
Manager, Activation and Renewals
Improve process and procedures that drive high conversion rates from purchase order to product activation.
Developed supporting workflows of several digital products which ensured customer...
Sep 2013 — Jul 2015
Direct Marketing Manager
300 Baker Avenue Ext SUITE 320, Concord, MA 01742
Created and executed new lead generation campaigns (direct mail, telemarketing, email, banner ads)
Drove strategic direction for lead generation programs, lead scoring, nurture programs fo...
Feb 2011 — Aug 2013
Senior Circulation Manager
Created and executed new business promotions, gift, advance renewals and expire campaigns (direct mail, telemarketing, email, banner ads)
Developed and implemented qualification/conversion...
Sep 2004 — Feb 2011
Consumer Marketing Promotions Manager
1 Main St, Cambridge, MA 02142
Maintained current subscriber file and develop strategies for print and online audience growth
Managed subscriber file and expected revenue objectives; maximized brand awareness and met ag...
Jan 2001 — Aug 2004
Manager, Iimagazine.com Website
New York, NY
Identified as high potential employee and participated in corporate training program at II Inc.) Developed and implemented web site content, marketing, advertising, design; Supervised staff...
Feb 1999 — Mar 2000
Circulation Marketing Manager
New York, NY
Forecasted direct marketing revenues and expenses through P&L analysis and quarterly budgeting procedures Conducted an invoice package roll out in domestic mail, raising pay up by 40%
Apr 1998 — Jan 1999
Marketing Coordinator
New York, NY
Managed and implemented direct marketing campaigns, for 13 Institutional Investor journals
Jul 1996 — Mar 1998
Marketing Analyst
Newport News, VA
Responsible for entire segmentation process from a total customer file of 8 million
Dec 1993 — Jun 1996
Education
London
Occupations
Executive
Marketing Manager
Marketer
Marketing Administrator
Director
Operations Manager
Skills
Lead Generation
Social Media Marketing
Direct Marketing
Marketing Communications
Marketing Strategy
Social Media
Seo
Publishing
Online Advertising
Copywriting
Integrated Marketing
Salesforce.com
Trade Shows
Content Strategy
Digital Marketing
Product Marketing
Marketing
B2B Marketing
Web Analytics
Sales Process
Creative Writing
Editorial
Journalism
Online Marketing
Advertising
Direct Mail
Customer Acquisition
Database Marketing
Magazines
Email Marketing
Public Relations
Crm
New Business Development
Digital Strategy
Sales
Press Releases
Segmentation
Marketing Management
Sales Operations
Multi Channel Marketing
Sem
Strategic Partnerships
Content Development
Management
Content Management
Analytics
Leadership
Demand Generation
Brand Development
Creative Direction
TECHNICAL SKILLS: MS Word
Excel
PowerPoint
Access
Salesforce
Silverpop and HTML