For over 23 years Vivian Lytle worked in different jobs. Recently, this person worked as a Vp, Executive Search in Strategy Source widening experience. Vivian graduated from University of Miami Herbert Business School where the professional received all the required knowledge and skills. You can find Vivian Lytle in Charlotte, North Carolina, where he is located nowadays. SoftwareOfficial has all the information you need to contact Vivian Lytle, such as this expert's number or email. Feel free to send us the request to get more data.
Name variants:
Vivien Lytle,
Viv Lytle
Last updated Jun 25, 2024
Contact Information
Last Update
Jul 4, 2022
Email
vi**@wachovia.com, vi**@wellsfargo.com
Location
Charlotte, NC
Company
Workplace
Colleagues
Work History
Svp, Digital Media
420 Montgomery St, San Francisco, CA 94129
Leading digital strategy and campaign management for our large integrated ad campaigns, supporting branding and acquisition goals for multiple products and customer segments.
2011 — 2016
Svp, Digital Marketing Strategy and Execution
420 Montgomery St, San Francisco, CA 94129
As part of merger integration, led Wells Fargo's Digital Marketing practice for the East region. Responsible for year over year online sales growth.
2009 — 2011
Svp, Director, Online and Direct Marketing
420 Montgomery St, San Francisco, CA 94129
Responsible for Wachovia's Online and Direct Marketing Center of Excellence, managing the operations and governance of our digital marketing and direct mail channels, and delivering marketin...
2005 — 2009
Svp, Online Sales and Marketing Director
420 Montgomery St, San Francisco, CA 94129
Built and led the Online Marketing discipline, progressively adding responsibility and capabilities. Developed interactive marketing strategies supporting all corporate lines of business, an...
2001 — 2005
Vp, Online Banking Marketing Director
Directed product marketing and customer communications for retail and small business Online Banking and Online Billpay services. Led all direct mail, email and advertising efforts to acquire...
1998 — 2001
Vp, Group Program Mgr, Remote Banking
Hired to develop and launch First Union's Online Banking capabilities. Responsible for product development, product management and marketing. Managed cross-functional teams, ensuring that pr...
1996 — 1998
Senior Marketing Manager
388 Greenwich St, New York, NY 10013
Responsible for marketing Citibank's affluent banking program and investment products, including lead generation programs, client communications, prospecting events and sales support.
1994 — 1996
Occupations
Executive
Founder
Vice President
Accountant
Finance and Accounting Specialist
Founding Member
Chief Executive
Accounting Bookkeeper
Bookkeeper
Skills
Integrated Marketing
Direct Marketing
E Commerce
Digital Marketing
Online Marketing
Marketing Strategy
Marketing
Digital Media
Customer Acquisition
Market Research
Digital Strategy
Marketing Research
Banking
Social Media Marketing
Advertising
Business Development
Strategy
Customer Segmentation Strategy
Integrated Marketing Communications
Ecommerce
Branding
P&L Responsibility
P&L Management
Product Management
Agency Relationship Management
Social Media
Leadership
Change Management
Business Process Re Engineering
Media Planning
Recruiting
FAQs about Vivian Lytle
What's the main profession of Vivian Lytle?
This professional's job is Founder
What are the main profession of Vivian?
These person's professions are Executive and Founder
Where does Vivian Lytle live?
Charlotte, North Carolina is the place where Vivian Lytle lives
What is the expert's email?
The expert's email is vi**@wachovia.com and vi**@wellsfargo.com.
Where did Vivian Lytle work?
This expert worked at Strategy Source, Citizens Bank.
Where has Vivian Lytle studied?
Vivian studied at the University of Miami Herbert Business School.
Are there any professional industries, that Vivian Lytle is connected to?
This professional works in Financial Services industry.
What are the skills of Vivian Lytle?
This professional has such skills as Integrated Marketing, Direct Marketing, E Commerce, Digital Marketing, Online Marketing, Marketing Strategy, Marketing, Digital Media, and Customer Acquisition.