Name variants:
Susan Imhoff
Last updated Jun 18, 2024
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Work History
Director of Product Management
745 Atlantic Ave, Boston, MA 02111
Imaginatik has two decades of experience helping clients build repeatable innovation capabilities through software, analytics and advisory services for some of the world’s largest and most r...
from Mar 2016
Director of Product Marketing
201 Jones Rd SUITE 110, Waltham, MA 02451
Recruited to assess go-to-market strategy for new product development.
Sep 2015 — Dec 2015
Director of Marketing Communications
1 Alewife Ctr SUITE 200, Cambridge, MA 02140
Responsible for directing and restructuring the marketing team to develop and execute a high-velocity marketing model that aggressively attracts and converts prospects into customers. Implem...
Jan 2015 — Sep 2015
Director of Product Management and Marketing
207 Highpoint Ave, Portsmouth, RI 02871
Directed marketing and product management to develop and execute product and go-to-market strategies. Responsible for product roadmap development, market research, competitive analysis, prod...
Mar 2012 — Jan 2015
Director of Product Management and Product Marketing Manager
101 Huntington Ave SUITE 2205, Boston, MA 02199
Responsibilities included overseeing Jenzabar’s enterprise software success for flagship and legacy ERPs, portal and CRM solutions for higher education. Directed product management team and ...
Dec 2004 — Mar 2012
Director Sales and Marketing
65 Franklin St SUITE 400, Boston, MA 02110
Recruited to spearhead marketing, sales, operations and support teams. Responsible for forecasting sales and managing day-to-day operations including order processing, fulfillment, and inven...
2003 — 2004
Director of Product Management
Directed digital video editing, content management and streaming solutions, generated market requirements, product specifications, competitive analysis, product positioning, launch plans, sa...
1997 — 2000
Engineering and Program Management
1980 — 1989
Marketing and Sales Operations and Director of Product Management and Product Marketing
101 Huntington Ave SUITE 2205, Boston, MA 02199
Strategic Business To Business Product Management and Marketing | Transforming Ideas Into Profitable Business
745 Atlantic Ave, Boston, MA 02111
Strategic B2B Product Management and Marketing | Transforming ideas into profitable business at Imaginatik
Education
1977 — 1980
1974 — 1977
Occupations
Executive
Director
IT Professional
Computer Software Professional
Operations Manager
Software Developers
Skills
Leadership
Product Marketing
Social Media
Strategic Partnerships
Salesforce.com
Business Development
Market Research
Competitive Analysis
Lead Generation
Seo
Strategy
Marketing
Product Management
Go To Market Strategy
Enterprise Software
Email Marketing
Saas
Management
Product Launch
Marketing Communications
Marketing Strategy
Crm