Shakira Maclyons has been working as a Director of Customer Activation and Communication Strategy at Mequilibrium since 2018. Additionally, the person has an employment history at more than ten companies using similar skills. Shakira has a total work experience of 13+ years. Shakira Maclyons studied at the University of Massachusetts Boston from 2012 to 2013. This expert learned English and Spanish. Shakira has the following certificates: Hubspot Inbound Certified. Nowadays this expert lives in Boston, Massachusetts region. Find this person's actual contacts with our search.
Name variants:
Shakira Maclyons
Last updated Apr 14, 2024
Contact Information
Last Update
Jul 3, 2022
Email
sh**@mequilibrium.com, sh**@gmail.com
Location
Boston, MA
Company
Workplace
Director of Customer Activation and Communication Strategy
Industry
Health, Wellness and Fitness
Colleagues
Work History
Director of Customer Activation and Communication Strategy
260 Franklin St, Boston, MA 02134
from Mar 2018
Client Marketing Manager
260 Franklin St, Boston, MA 02134
meQuilibrium offers a breakthrough, personalized stress management solution that helps people cope with today's daily pressures, so they live happier, healthier and more productive lives. We...
Nov 2016 — Mar 2018
Boston Marketing Manager
Developed marketing strategies, managed the daily execution and tracked all efforts in the city of Boston — including field marketing, email campaigns, social media, content creation, local ...
Jan 2016 — Jun 2016
Technical Marketing Student
50 Milk St FLOOR 18, Boston, MA 02109
I was selected by Startup Institute in Boston in a highly competitive process to attend an intensive training program focused on developing the core skills in technical marketing to be a hig...
Oct 2015 — Dec 2015
Brand and Customer Experience Manager
The Z Spot is a fitness studio in Boston's Back Bay dedicated to providing an outlet for all levels of fitness and all levels of people. Both experience wise and financially. In my position ...
Sep 2012 — Dec 2015
Director of Marketing and Communications
325 Corporate Dr, Portsmouth, NH 03801
Developed strategy for national communication, website, social media, public relations messaging and collateral to correctly represent the brand and engage with targeted audiences. Managed t...
Oct 2014 — Jun 2015
Senior Consultant, Client and Consumer Services
290 Congress Street Brg, Boston, MA 02210
Responsible for research, analysis, planning, writing, and uncovering insights to help clients develop strategies that articulate and position brands, launch new programs and guide creative ...
Sep 2011 — Jul 2014
Consumer Insights Analyst - Strategy and Brand Planning
53 State St, Boston, MA 02109
Managed all qualitative and quantitative consumer research efforts for all clients and new business projects Utilized primary and secondary research methods to discover trends that aligned w...
Jun 2011 — Aug 2011
Junior Consumer Insights Analyst - Strategy and Brand Planning
53 State St, Boston, MA 02109
Designed research methodologies, developed screeners and discussion guides, fielded qualitative research Planned and executed quantitative research projects - developed research plans and qu...
May 2008 — Jun 2011
Administrative Assistant, Executive Department
53 State St, Boston, MA 02109
Provided administrative and project support to 5 Executives. Worked with confidential and sensitive information and communicated with high-level executives, management teams and clients.
Jul 2007 — May 2008
Education
2012 — 2013
2000 — 2004
1996 — 2000
Occupations
Executive
Director
Marketer
Advertising Professional
Marketing Manager
Marketing Administrator
Operations Manager
Advertising Sales Agent
Skills
Customer Insight
Social Media Marketing
Market Research
Social Media
Qualitative Research
Marketing
Advertising
Consumer Behaviour
Project Management
Strategy
Quantitative Research
Advertising Research
Marketing Communications
Survey Design
Financial Services
Event Planning
Consumer Insights
Community Management
Research Project Management
Consumer Behavior
Strategic Planning
Vendor Relations
Shopper Marketing
Hispanic Marketing
Client Services
New Business Development
Budget Management
Global Strategy
Fundraising
Community Outreach
Email Marketing