Meaghan E Mckenna

Senior Director of Microtargeting

We found the following information about Meaghan E Mckenna at Deep Root Analytics, where this person has worked as a Senior Director of Microtargeting since 2020. Meaghan's total work experience is over five years, during which time Meaghan had at least 12 jobs at different companies to develop skills. Meaghan studied at the University of Notre Dame from 2012 to 2016. Meaghan currently lives in New York, New York. You can contact with Meaghan by looking for phone number or email or find exhaustive information by requesting access to the person's further details from SoftwareOfficial.
Name variants:
Meaghan Mckenna
Last updated Jun 08, 2024

Contact Information

Last Update
Jul 9, 2022
Email
mm**@targetpointconsulting.com, me**@gmail.com
Location
New York, NY

Workplace

Deep Root Analytics
Senior Director of Microtargeting

Arlington, VA

Industry

Marketing and Advertising

Work History

Senior Director of Microtargeting

1600 Wilson Blvd SUITE 330, Arlington, VA 22209
from Apr 2020

Data Director

from Dec 2018

Project Director

Manage a client database of over 40 million energy targets and library of probability scores, including updating voter file information for over 210 million registered voters Utilize indi...
Dec 2017 — Dec 2018

Senior Data Analyst

Generated phone, mail, and walkable address files to deliver to clients based on campaign needs Analyzed surveys and voter probability scores through regressions, cluster analysis, and cro...
Sep 2016 — Dec 2017

Data Analyst

Fielded autodial surveys, including writing scripts, creating sample files, weighting results, and generating toplines and crosstabs Matched absentee ballot requests to current voter file...
Jan 2016 — Aug 2016

Intern

Collected and analyzed data from surveys and autodial polls to create toplines and decks Drafted scripts and recorded survey questions for autodial polls Assisted staff members by researc...
Jan 2016 — Mar 2016

Research Assistant

Collect data though multiple survey waves to understand how the changes students experience during a school transition affects their academic achievement Proofread grant proposals and vari...
Feb 2015 — Dec 2015

Data Intern

Collected and analyzed data from surveys and autodial polls to create toplines and decks Drafted scripts and recorded survey questions for autodial polls Assisted staff members by researc...
May 2015 — Aug 2015

Media Scholar Finalist

Created a media plan for a campaign to nationally increase the number of movie-goers Developed a six month, sixty million dollar budget to generate over five billion impressions among adul...
Feb 2015 — Jun 2015

Hall Council Commissioner

Attended and participated in weekly hall council meetings Coordinated events with other council members to get 250+ girls in the dorm involved
Aug 2012 — May 2015

Capitol Hill Intern

Aided office by answering constituent phone calls Provided constituents with guided Capitol building tours
Sep 2014 — Dec 2014

Camp Counselor

519 8Th Ave, New York, NY 10018
Supervised children ages 8-18, from at risk neighborhoods in New York City, during multiple summer camp sessions Collaborated with other college students to lead daily programs, including ...
Jun 2014 — Aug 2014

Occupations

Executive
Senior Director
Chief Data Officer
Senior Manager
Operations Manager
Technology Manager
Technical Managers

Skills

Powerpoint
Teamwork
Time Management
Statistics
Microsoft Excel
Microsoft Word
Social Media
Leadership
Public Speaking
Social Networking
R
Stata
Research
Data Analysis
Media Buying
Alteryx
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