Since 2018, Maurice Herrera has been working in Avis Budget Group 85, 85. This professional is a well-qualified Svp, Chief Marketing Officer Americas with over 23 years of work experience. According to Maurice's resume and work profile, the professional has worked at more than 11 places with numerous backgrounds and got various skills. Maurice attended school at the Rutgers University from 2004 to 2005. Maurice can be found in New York, New York – where the professional currently lives. You can search for Maurice Herrera's phone and email. We can also provide you additional contact information upon request.
Name variants:
Morris Herrera,
Morry Herrera,
Morey Herrera,
Moe Herrera,
Maury Herrera
Last updated Jun 06, 2024
Contact Information
Last Update
Jun 23, 2022
Email
ma**@weightwatchers.com
Location
New York, NY
Company
Workplace
Svp, Chief Marketing Officer Americas
Parsippany, NJ
Industry
Leisure, Travel & Tourism, Vehicle Rental, Automobile & Truck Rental & Franchises, Automobile & Truck Rental and Franchises, Car Rentals, Passenger Cars Rental, Passenger Car Rental
Colleagues
Work History
Svp, Chief Marketing Officer Americas
6 Sylvan Way, Parsippany, NJ 07054
from Dec 2018
Senior Vice President, Marketing
As leader of recruitment and revenue driving initiatives for $1+ billion iconic franchise in US, dramatically overhauled marketing approach that resulted in 11 consecutive quarters of member...
Oct 2014 — Feb 2018
Chief Marketing Officer
20 west 22Nd St, New York, NY 10010
Marketing leader for fast-growing $200 million US healthy snack franchise that positioned brand for accelerated growth via brand activation and innovation roadmap. Led team of marketers acro...
Jan 2014 — Oct 2014
Vp, Head of Marketing
Served as member of executive leadership team reporting to CEO of $300 million US business unit of privately held and highly matrixed $2.5+ billion confectionary company. Led team of markete...
Apr 2012 — Sep 2013
Marketing Director To Senior Marketing Director
Chicago, IL
Oversaw accelerated growth of $800 million U.S. gum portfolio consisting of Trident, Dentyne, Stride, Bubblicious, Chiclets, and Clorets via $100 million+ marketing budget and successful pro...
Jun 2009 — Apr 2012
Senior Brand Manager To Marketing Director
700 Anderson Hill Rd, Purchase, NY 10577
Marketing Director
Energy category (Sep '07
Jun '09) Directed significant market share gains of high visibility $300 million AMP and No Fear energy portfolio in highly competitive, profit...
Jun 1, 2006 — Jun 1, 2009
Brand Manager To Senior Brand Manager
1 Campbell Pl, Camden, NJ 08103
V8 and Campbell's Beverages (Jan '05
Jun '06) Campbell's "Red & White" Condensed Soups (Aug '01
Jan '05)
Aug 1, 2001 — Jun 1, 2006
Assoc Manager To Brand Manager
1 General Mills Blvd, Minneapolis, MN 55426
Aug 1997 — Aug 2001
Education
2004 — 2005
2004 — 2005
Aug 1995 — May 1997
Aug 1, 1995 — 1997
Aug 1, 1987 — 1991
Occupations
Executive
Marketing Director
Chief Executive
Skills
Integrated Marketing
Product Innovation
Positioning
Brand Architecture
Advertising
Media Planning
Marketing
Customer Insight
Shopper Marketing
Consumer Products
Brand Management
Segmentation
Cross Functional Team Leadership
Direct Marketing
Fmcg
P&L Management
Strategy
Marketing Strategy
Fast Moving Consumer Goods
Digital Marketing
Competitive Analysis
Digital Media
Marketing Management
Brand Development
Leadership
Strategic Planning