Lori B Horak

Director of Advertising Sales

We found the following information about Lori B Horak at Soho Publishing, where this professional has worked as a Director of Advertising Sales since 2017. Lori's total work experience is over 34 years, during which time this professional had at least 13 jobs at different places to develop skills. Lori attended school at the Fairleigh Dickinson University from 1980 to 1984. New York, New York is the place where this person currently lives. You can search for this professional's phone number and email. We can also provide you with exhaustive contact information upon request.
Name variants:
Lora Horak, Lorena Horak, Loretta Horak, Lorinda Horak, Lorraine Horak
Last updated Jun 02, 2024

Contact Information

Last Update
Jul 4, 2022
Email
lo**@aol.com
Location
New York, NY
Company

Workplace

SOHO Publishing
Director of Advertising Sales

Industry

Media Production

Work History

Director of Advertising Sales

New York, NY
Drive revenue growth through the sale of digital/print advertising & event sponsorships for a portfolio of four industry leading knitting magazines. Develop and execute strategies to capture...
from Jan 2017

Director of Sales

New Jersey
Brought in to build a sales force for specialty business in toy, gift, and book markets, and to manage major accounts such as Barnes & Noble, Books-a-Million, Justice, Claire’s, Calendar Clu...
Oct 2015 — Jan 2017

National Sales Manager

Managed an independent sales force, developed sales programs, and cultivated significant new business with mid-tier national accounts. Implemented strategies to generate national accounts sa...
May 2015 — Oct 2015

Director, Client Services

New York, NY
Hired to manage existing sales team and recruit new salespeople to expand the account base and grow revenue. Served as a valued consultant to clients on recruitment and retention issues. Ass...
Jan 2015 — May 2015

Director of Sales and Marketing

Mar 2011 — Jun 2014

Sales Director

New York, NY
Hired to make contact with hotel and restaurant chains worldwide to introduce them to this new line of high end barware, as well as finding distribution worldwide through barware distributor...
Jul 2011 — May 2014

Director, National Accounts

P/O Box 509, East Bridgewater, MA
Hired to drive revenue and build clientele in national and international accounts in the bookstore, mass merchant, and specialty markets. Increased sales volume by opening new sales channels...
Dec 2008 — Jan 2011

Sales and Development Professional

Provide comprehensive consulting services to a book publisher and two not-for-profit organizations. Play a key role in helping clients achieve goals in the areas of fundraising/development, ...
Jun 2008 — Dec 2008

Director of Special Sales

85 Broad St, New York, NY 10004
Drove sales for the Special Sales Division of a non-fiction trade publishing company. Provided direct leadership to a network of more than 100 independent commission sales representatives. R...
Nov 2004 — May 2008

Director of Special Sales

1166 Avenue Of The Americas, New York, NY 10036
Planned, coordinated, and directed sales and sales management functions for the Special Sales Department of a major publisher with annual sales of more than $100 million. Managed a departmen...
1994 — Oct 2004

Director of Special Sales

New York, NY
Managed in-house sales staff as well as 100 independent sales representatives selling art and illustrated books to retail, wholesale, mail order, book clubs, and corporate/premium markets. ...
1992 — 1994

Sales Manager

1990 — 1992

National Accounts Manager

1166 Avenue Of The Americas, New York, NY 10036
1985 — 1990

Occupations

Executive
Director of Advertising Sales
Director
Sales Manager
Operations Manager

Skills

Content Development
Publishing
Books
Marketing
Custom Publishing
Sales
Product Development
Account Management
New Business Development
Advertising
Strategic Planning
Trade Shows
Sales Operations
Copywriting
Magazines
Sales Management
Online Marketing
Retail
Social Media
Selling
Strategy
Lead Generation
Management
Leadership
Business Development
Team Building
Social Media Marketing
Public Relations
P&L Management
Online Advertising
Strategic Partnerships
Publications
Training
B2B
Online Publishing
Digital Media
Brand Development
Email Marketing
Ebooks
Event Planning
Product Launch
Content Strategy
Direct Marketing
Publicity
Academic Publishing
Business To Business
Consultative Selling
Direct Sales
Market Planning
Strategic Sales
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