We found the following information about Kevin C Srigley at Schmidt Market Research, where the professional has worked as a President since 2014. Kevin's total work experience is over 24 years, during which time the professional had at least 11 jobs at different places to develop professional skills. Kevin studied at the Petoskey High School. Kevin currently lives in Pittsburgh, Pennsylvania. You can contact with Kevin by searching for phone or email address or find full info by requesting access to this professional's additional details.
Name variants:
Kev Srigley
Last updated May 29, 2024
Contact Information
Last Update
Jul 8, 2022
Email
ks**@zoominternet.net
Location
Pittsburgh, PA
Company
Workplace

Colleagues
Work History
President
125 Hillvue Ln SUITE 200, Pittsburgh, PA 15237
Provide oversight and direction for Schmidt's strategy, operations and business development efforts. Founded in 1986 by Al Schmidt, Schmidt Market Research is a research firm that delivers m...
from May 2014
Senior Vice President, Convenience Stores and Fuel
101 Kappa Dr, Pittsburgh, PA 15238
Accountable for $2B GETGO convenience division for Giant Eagle, Inc. (190 convenience stores). Responsibilities included business strategy, general management, merchandising, marketing, and ...
2012 — Mar 2013
Senior Vice President, Merchandising and Marketing
101 Kappa Dr, Pittsburgh, PA 15238
Led all merchandising and marketing activities for Giant Eagle, Inc., including Giant Eagle Supermarkets (220 locations), Market District (5), GETGO (180) and Giant Eagle Express (2). Respon...
2009 — 2012
Senior Vice President, New Format Development
101 Kappa Dr, Pittsburgh, PA 15238
Responsible for new format development at Giant Eagle, Inc. with a focus on Market District and Giant Eagle Express. Accountable for retail operations, merchandising, marketing, and human re...
2006 — 2009
Senior Vice President of Marketing
101 Kappa Dr, Pittsburgh, PA 15238
Management of all marketing activities, including advertising, digital, market research, sports marketing, CRM and customer loyalty programs, PR, community and media relations. Staff of 75 a...
2003 — 2006
Vice President, Advertising and Corporate Brands
101 Kappa Dr, Pittsburgh, PA 15238
Managed all Giant Eagle advertising activity. Directed Giant Eagle corporate brand (private label) activity including strategic planning, packaging development, marketing planning, and quali...
2001 — 2003
Director of Marketing
101 Kappa Dr, Pittsburgh, PA 15238
Directed Giant Eagle print advertising activity including a staff of 15, and a $17MM budget. Led marketing activities for the Greater Cleveland marketplace. Managed public and media relation...
1999 — 2001
Marketing Manager
Responsible for full scope of marketing activities ($20MM budget) for $90MM Nestle Drumstick brand, including global branding, new product development, and financial results.
1997 — 1999
Regional Sales Manager
Managed broker/distributor sales force and retail customer base (including Wal Mart, Delhaize/Food Lion, Harris Teeter, and Kroger) in six-state Southeastern region.
1995 — 1997
Brand Manager
Managed marketing activities and licensing relationships for Flintstones and Disney ice cream novelty products.
1992 — 1995
Advertising Agency - Account Service
Developed new products and advertising campaigns for Nestle, Chiquita Brands and Iams Pet Food.
1989 — 1992
Occupations
Executive
Chairperson
Marketer
Market Analyst
Accountant
Finance and Accounting Specialist
Sales Specialist
Consumer Goods Professional
Advertising Professional
Senior Vice President
Chief Operating Officer
Chief Executive
Market Research Analyst
Accounting Bookkeeper
Bookkeeper
Commodities Clerk
Brokerage Clerk
Advertising Sales Agent
Vice President
General and Operations Manager
Skills
Strategy
Retail
Market Planning
Marketing
Strategic Planning
Management
Leadership
Merchandising
Market Research
Sales
Product Development
Marketing Strategy
Business Development
Customer Insight
Team Building
Advertising
Pricing
Consumer Products
Business Strategy
Grocery
Brand Management
Inventory Management
Brand Development
Cross Functional Team Leadership
Marketing Communications
Competitive Analysis
Event Management
Account Management
New Business Development
Integrated Marketing
Packaging
Public Relations
Business Planning
Corporate Branding
Marketing Management
Marketing Research
Product Innovation
Digital Marketing
Innovation
Vision
Private Label
Food
Direct Marketing
Fmcg
Product Marketing
Segmentation
P&L
Market Analysis
Shopper Marketing