Since 2017, Ivy Tsai has been working in Fiji Water located 2, 2. Ivy is a competent Senior Manager, International Marketing and Strategy with over ten years of work experience. According to Ivy's resume and work profile, Ivy Tsai has worked at more than eight companies with numerous backgrounds and got different skills. Ivy attended school at the Ucla Extension from 2018 to 2018. Ivy Tsai can be found in Los Angeles, California – where this professional is currently located. You can search for the professional's phone and email. We can also provide you detailed contact information upon request.
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Ivy Tsai
Last updated May 22, 2024
Contact Information
Workplace
Senior Manager, International Marketing and Strategy
Los Angeles, CA
Industry
Consumer Goods, Marketing & Distribution Of Bottled Water, Water Manufacturing & Distribution, Marketing and Distribution of Bottled Wa, Whol Groceries, Wholesale of Groceries, Wholesales Groceries, Direct Retail Sales, Groceries and Related Products, NEC
Colleagues
Work History
Senior Manager, International Marketing and Strategy
11444 Olympic Blvd, Los Angeles, CA 90035
Define marketing strategy, supervising team of three and liaising with six regional agencies. Develop and manage integrated marketing plans to drive brand awareness and optimize sales revenu...
May 2017 — Jul 2019
Strategic Partnership Development Manager, Online Partnership Group
1600 Amphitheatre Pkwy, Mountain View, CA 94043
Acquire and build new apps and webs partnerships in Hong Kong and Taiwan. Defined ad monetization strategies for new partners across verticals. Achieved annual revenue growth of 40%, exceeds...
Mar 2016 — Jan 2017
Global Innovation Acceleration Project Leader
Enabled fast roll-out of Purina's product innovation, defined global product launch roadmap for Europe and LATAM. Coordinated cross-markets and functional teams, built product launch require...
Jun 2014 — Mar 2016
Senior Product Manager
2127 7Th Ave, Seattle, WA 98104
Built an in-depth analysis on customer and category assortment for Amazon private brand in garden & furniture category.
Developed 2014 category launch strategy, including product selection...
Jun 2013 — Aug 2013
Senior Market Strategy and Planning Manager
2 P And G Plz, Cincinnati, OH
Coordinate 8 cross-functional team members, managed US$30 mio oral care business in Hong Kong and Taiwan, 2 direct reports. Defined marketing strategy with a focus on shopper and channel mar...
2009 — 2011
Key Account Executive
2 P And G Plz, Cincinnati, OH
Managed P&G Taiwan
s largest customer which contributes USD $33 mio sales, controlled a budget of over USD $2 mio.
Achieved YoY 20% sales growth across all categories, exceeding average g...
2007 — 2009
Account Manager
2 P And G Plz, Cincinnati, OH
Negotiated annual trade terms with the customer, improved trade spending efficiency by 2% and shortened days of receivables.
Enhanced P&G brands visibility in retail stores through analyzi...
2006 — 2007
Education
2018 — 2018
2012 — 2014
2002 — 2006
Occupations
Executive
Partner
Manager
Senior Manager
Managers
Chief Executive
Operations Manager
Skills
Marketing Strategy
Market Analysis
Business Strategy
Management
Market Research
Product Development
Strategy
Cross Functional Team Leadership
New Business Development
Strategic Planning
Customer Insight
Brand Management
Account Management
Project Management
Business Development
Advertising
Social Media
Sql
Doubleclick For Publishers
Programmatic Media Buying
Competitive Analysis
Marketing
Product Management
Agile Project Management
Strategic Partnerships