Cristina Daroca has been working as a Director of Demand Generation in Aternity since 2020. Additionally, Cristina has on-the-job experience at more than seven companies in the related field. Cristina has a total work experience of seven+ years. Cristina Daroca studied at the Iese Business School. This expert learned English, Spanish, and Catalan. This expert has the following certificates: Inbound, Sales Enablement, Google Analytics Individual Qualification, and Datarobot Essentials - Automated Machine Learning. Nowadays this person lives in Boston, Massachusetts region. Find this person's actual email address and phone with SoftwareOfficial search.
Name variants:
Cristina Daroca
Last updated Jul 02, 2024
Contact Information
Workplace
Director of Demand Generation
Westborough, MA
Industry
Computer Software, Sale Of Software And Related Consulting And Maintenance, Custom Computer Programing
Colleagues
Work History
Senior Manager, Global Marketing Programs
225 Franklin St FLOOR 13, Boston, MA 02134
from Jun 2019
Senior Manager of Demand Generation
1411 4Th Ave, Seattle, WA 98101
Led all growth marketing and demand generation initiatives, including go-to-market strategy, account-based marketing (ABM), inbound digital programs, messaging and content development, and c...
Jul 2018 — Jun 2019
Senior Manager of Demand Generation
1 Federal St, Boston, MA 02110
Head of B2B marketing team, responsible for demand generation and corporate communications through the development and implementation of inbound and outbound tactics, ABM program, content st...
Jan 2017 — Jul 2018
Manager, Demand Generation and Marketing Campaigns
1 Marina Park Dr, Boston, MA 02210
Developed annual marketing campaign strategy, defining demand generation goals and segmentation strategy, measuring results against plan and optimizing campaigns as needed. Planned and execu...
Jan 2013 — Sep 2016
Strategic Development Manager
Led development of marketing strategy, including customer segmentation model and pricing analysis. Executed new client marketing campaign including presentations, targeted email advertising,...
2010 — 2012
Consultant - Mba Summer Internship
7201 Hamilton Blvd, Trexlertown, PA 18087
Jun 2008 — Aug 2008
Occupations
Executive
Director
IT Professional
Information Technology Specialist
Senior Manager
Operations Manager
IT Specialist
Skills
Strategy
Business Strategy
Business Planning
Marketing Strategy
Renewable Energy
Energy
Strategic Planning
Market Research
Energy Efficiency
Business Analysis
Business Development
Market Analysis
Marketing
Sustainability
Cleantech
Account Management
Program Management
Start Ups
Financial Modeling
Management Consulting
Problem Solving
Environmental
Environmental Awareness
Entrepreneurship
Competitive Analysis
Negotiation
New Business Development
Photovoltaics
Demand Generation
Lead Generation
Strategy Development
Pipeline Generation
B2B Marketing Strategy