Carolyn Yian

Marketing Strategy and Consumer Insights Consultant

Carolyn Yian has been a Director, Research and Strategy in Stitch Marketing Research since 2015. Furthermore, Carolyn has professional experience at more than ten companies using similar skills. Carolyn has a total work experience of 11+ years. Carolyn Yian studied at the University of California, Los Angeles from 2003 to 2005. Nowadays this expert lives in Los Angeles, California region. Find this person's actual phone and email with SoftwareOfficial search.
Name variants:
Caroline Yian
Last updated Jun 26, 2024

Contact Information

Last Update
Jul 4, 2022
Email
ca**@anderson.ucla.edu
Location
Los Angeles, CA

Workplace

Stitch Marketing Research
Director, Research and Strategy

San Diego, CA

Industry

Market Research

Work History

Director, Research and Strategy

2159 India St, San Diego, CA 92101
Design and oversee execution of large-scale research initiatives (qualitative and quantitative). Translate research insights into tangible implications and actionable strategies for brands...
Sep 2015 — Jun 2016

Senior Consumer Insights Consultant

9220 Winnetka Ave, Chatsworth, CA 91311
Led research initiatives for Little Tikes, Lalaloopsy, Bratz, MC2 and Emerging Brands Product viability research Concept testing Advertising testing Industry trend analysis Develop cus...
Jun 2015 — Sep 2015

Marketing Strategy and Consumer Insights Consultant

from Feb 2013

Omni-Channel Marketing Insights and Strategy Manager

Glendale, CA
Developed omni-channel marketing strategy, analytics and insights for Disney Store North America. Launched annual brand tracking research study, establishing first-ever cross-channel profi...
2011 — Jan 2013

Associate Director, Consumer Insights

228 east Broadway, Long Beach, CA 90802
interTrend Communications is an award-winning full-service communication agency helping corporate America target Asian American segments. Managed cross-functional teams to create and execu...
2008 — 2010

Manager, Consumer Insights

228 east Broadway, Long Beach, CA 90802
interTrend Communications is an award-winning full-service communication agency helping corporate America target Asian American segments.
2007 — 2008

Associate Manager, Brand and Consumer Insights

Responsible for measuring efficacy of advertising and marketing campaigns. Managed external research vendors to provide custom research focused on brand, product and campaign-level insight...
2005 — 2007

Corporate Internet Marketing Intern

Santa Clara, CA
Jun 2004 — Sep 2004

Marketing Research Analyst

153 west Ohio St, Chicago, IL 60611
Managed large-scale consumer research studies for clients including Wild Oats, Motherhood Maternity and Arby's. Developed questionnaires/screeners, managed field partners, questionnaire pr...
2002 — 2003

Retail Management Training Program

2 Folsom St, San Francisco, CA 94105
2000 — 2002

Occupations

Counselor
Executive
Director
Marketer
Advertising Professional
Advisor
Operations Manager
Advertising Sales Agent

Skills

Strategy
Market Research
Marketing Strategy
Competitive Analysis
Customer Insight
Marketing Research
Integrated Marketing
Analytics
Segmentation
Brand Management
Ethnography
Qualitative Research
Marketing
Positioning
Brand Architecture
Digital Marketing
Advertising
Management
Focus Groups
Digital Strategy
Social Media Marketing
Online Marketing
Branding and Identity
Storytelling
Creative Briefs
Crm
Omniture
Social Media
Social Media Listening
Hubspot
Sprinklr

FAQs about Carolyn Yian

What's the main profession of Carolyn Yian?

The expert is a Marketing Strategy and Consumer Insights Consultant.

What jobs is Carolyn proficient at at?

Carolyn Yian is a professional Counselor jobs.

Where is Carolyn Yian currently located?

Carolyn Yian is located in Los Angeles, California.

Does the professional have the email address?

ca**@anderson.ucla.edu is The professional's email address.

Where did Carolyn Yian work?

This expert worked at Stitch Marketing Research, Mga Entertainment.

What education does Carolyn Yian have?

Carolyn studied at the University of California, Los Angeles from 2003 to 2005.

Are there any professional industries Carolyn Yian is connected to?

Carolyn works in Marketing And Advertising industry.

Are there any special skills, that Carolyn Yian has?

Carolyn Yian has the following skills: Strategy, Market Research, Marketing Strategy, Competitive Analysis, Customer Insight, Marketing Research, Integrated Marketing, Analytics, and Segmentation.
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