Bob Kersten

Executive Director, Strategy

Since 2020, Bob Kersten has been working in Affinity Creative Group None, None. This professional is a qualified Executive Director, Strategy with over 20 years of work experience. According to Bob's resume and work profile, Bob has worked at more than nine companies with numerous backgrounds and gained different skills. Bob attended school at the University of Missouri - Columbia. Bob Kersten can be found in San Francisco, California – where this expert is currently located. You can search for this expert's contacts. We can also provide you detailed contact information upon request.
Name variants:
Robert Kersten
Last updated Jul 03, 2024

Contact Information

Last Update
Jul 13, 2022
Email
bo**@landor.com
Location
San Francisco, CA

Workplace

Affinity Creative Group
Executive Director, Strategy

Industry

Marketing and Advertising

Work History

Executive Director, Strategy

California
from Mar 2020

Executive Director, Client Services

1001 Front St, San Francisco, CA 94111
Responsible for the success of all client relationships. Managed a practice of directors, managers, and associates charged with account operations, profitability, growth, and client relation...
2015 — Apr 2019

Senior Brand Strategy and Activation Consultant

469 west Huron St, Chicago, IL 60654
Work with companies and agencies to help them clarify, build, and activate brands. Practice includes brand positioning and purpose, portfolio strategy, naming and messaging, employee engagem...
from Apr 2019

Executive Director, Business Development

1001 Front St, San Francisco, CA 94111
Led business development for the San Francisco office and Western region. Responsible for outbound efforts, RFP responses, new business pitches, collaboration with North America and global t...
2014 — 2015

Senior Director

1001 Front St, San Francisco, CA 94111
Led major brand programs for key clients that drove results - fostering growth, creating meaningful customer experiences, enabling competitive advantage, and capitalizing on opportunities su...
2010 — 2014

Director, Strategy

1001 Front St, San Francisco, CA 94111
Developed brand strategies that drove customer relevance, market differentiation, organizational change, and growth. Served as acting head of Seoul office from 2005 – 2009, leading programs ...
Jun 2004 — 2010

Vp, Brand Strategy

Formerly Brand Union. Responsible for overseeing client relationships and brand strategy development. Engagements included GlaxoSmithKline, Fuji, Baxter, Calpine, Domino’s Pizza, and Choice ...
2001 — 2004

Senior Associate

1 Bush St, San Francisco, CA 94104
For Microsoft’s MSN HomeAdvisor, developed brand strategy and implementation plan that spanned mortgage, real estate and consumer divisions, providing a seamless online home-buying experience.
2000 — 2001

Brand Strategist

48 Wall Street Ct, New York, NY 10005
Supervised brand strategy, identity and retail environment programs for a range of clients including Chevron, Wells Fargo, Ion Systems, Clark Oil, Barra.
1999 — 2000

Occupations

Executive
Chief Executive Officer
Marketer
Advertising Professional
Managers
Partner
Corporate Executive
Chief Executive
Advertising Sales Agent

Skills

Corporate Branding
Customer Experience
Customer Insight
Marketing Communications
Marketing Strategy
Brand Management
Brand Implementation
Creative Strategy
Employee Engagement
Digital Marketing
Strategic Planning
Internal Communications
Business Strategy
Market Research
Creative Direction
Competitive Analysis
Brand Architecture
Brand Positioning Strategies
Innovation
B2B Marketing
Business Development
Retail Branding
Strategic Brand Consulting
Digital Strategy
Marketing Management
Integrated Marketing
Thought Leadership
Marketing Research
Interactive Marketing
Marketing
Direct Marketing
Strategic Thinking
Strategy
Segmentation
Positioning
Advertising
New Business Development
Crm
Management
Branding and Identity
Mobile Marketing
Interactive Advertising
Relationship Marketing
Product Development
Public Relations
Global Marketing
Packaging
Leadership
Brand Awareness
Sponsorship

FAQs about Bob Kersten

What is the main profession of Bob Kersten?

This professional's job is Executive Director, Strategy

What jobs is Bob a professional at?

Bob is a professional such jobs as Executive and Chief Executive Officer.

Where does Bob Kersten currently live?

San Francisco, California is the place where Bob Kersten currently lives

What is Bob Kersten's email?

The professional's email is bo**@landor.com.

Where did Bob Kersten work?

This person worked at Affinity Creative Group, Landor.

What education does Bob Kersten have?

Bob studied at the University of Missouri - Columbia.

Are there any industries, that Bob Kersten is connected to?

This professional works in Marketing And Advertising industry.

What are the skills of Bob Kersten?

Bob has the following skills: Corporate Branding, Customer Experience, Customer Insight, Marketing Communications, Marketing Strategy, Brand Management, and Brand Implementation.
Login