Since 2019, Barbara Mard has been working in Spider Strategies situated 106, 106. This person is a high-skilled Director of Product Marketing with over 36 years of work experience. According to Barbara's CV and work profile, Barbara has worked at more than 15 places with numerous backgrounds and gained different skills. Barbara attended school at the The University of Michigan from 1998. Barbara has professional certification as Conversational Marketing Certified and B2B Marketing on Linkedin and this person has studied English. Barbara Mard can be found in Hopkinton, Massachusetts – where this person currently lives. You can search for this person's contacts. We can also provide you with additional contact information upon request.
Name variants:
Bab Mard,
Babs Mard,
Babbie Mard,
Barbie Mard,
Babette Mard,
Barb Mard
Last updated Jun 30, 2024
Contact Information
Workplace
Director of Product Marketing
Washington, DC
Industry
Computer Software, Business Consulting Services Prepackaged Software Services
Colleagues
Work History
Director of Product Marketing
2221 south Clark St, Arlington, VA 22202
from Nov 2019
Product and Digital Marketing
30 Forbes Rd, Northborough, MA 01532
Aug 2018 — Oct 2019
Marketing Manager
685 3Rd Ave, New York, NY 10017
Developed, executed and managed promotional, onsite and post-event marketing campaigns and branding
Led 2009 re-brand of the AIIM Expo, and established brand guidelines
Created and implem...
2007 — 2010
Marketing Manager
Developed and wrote conferencing services collateral for Fortune 500 companies
Managed web content development and upkeep
Created launch plans and rollout strategies Provided consultation...
2005 — 2007
Program Strategist
3600 Giddings Rd, Auburn Hills, MI 48326
Provided worldwide event program consultation
Managed creative, branding and execution for all events and their supporting materials worldwide
Developed portfolio strategies to enable pen...
1999 — 2004
Public Relations Associate
101 2Nd St SUITE 2250, San Francisco, CA 94105
May 1998 — Mar 1999
Education
1994 — 1998
Occupations
Executive
Director
IT Professional
Computer Software Professional
Operations Manager
Software Developers
Skills
Integrated Marketing
Product Marketing
Strategy
Marketing
Lead Generation
Copywriting
Marketing Communications
Event Management
Trade Shows
Go To Market Strategy
Management
Marketing Strategy
Email Marketing
Social Media Marketing
Direct Marketing
Event Planning
B2B Marketing
Project Management
Program Management
Marketing Management
Team Leadership
Strategic Communications
Live Events
Content Strategy
Web Content
Events
Web Content Management
Copy Editing
Creative Writing
Brand Management
Digital Strategy
Microsoft Office
Communication
Teamwork
Storytelling
Leadership
Marketing Copy
Trade Show Strategy
Campaign Strategies
Messaging
Message Development
Event Marketing Strategy
Content Writing
Mentoring of Staff
Enterprise Marketing
Linkedin
Communications Planning
Event Producing
Corporate Events
Content Development
Content Marketing
Lotus Smartsuite
Account Management
Direct Mail
Technology Adobe Dreamweaver (beginner-level) Lyris Adobe Illustrator (beginner-level) Microsoft Office Data.com Salesforce.com Drupal and homegrown Web CMS Survey Monkey Google Analytics Zoomerang Hoovers Zoominfo Lotus SmartSuite