Rich Basen

Senior Vice President Marketing, Leisure Sales and Community Engagement

Rich Basen is a qualified expert, that works in Discover the Palm Beaches main office of which is in 637. as a Senior Vice President Marketing, Leisure Sales and Community Engagement from 2014. Rich gained professional experience in more than five positions at various companies. Rich Basen went to the Ucf College of Business and received education. West Palm Beach, Florida is the city, where this expert was known to live. This person's phone number and email are accessed through SoftwareOfficial on demand.
Name variants:
Richard Basen
Last updated Jun 10, 2024

Contact Information

Last Update
Jul 3, 2022
Email
rb**@southwestvacations.com
Location
West Palm Beach, FL
Company
Discover the Palm Beaches

Workplace

Senior Vice President Marketing, Leisure Sales and Community Engagement

Work History

Senior Vice President Marketing, Leisure Sales and Community Engagement

2195 Southern Blvd, West Palm Beach, FL 33405
Responsible for leading the Official Tourism Marketing Corporation’s brand, leisure sales and marketing deployment strategies aimed at achieving a leadership position in the travel market fo...
from 2014

Vice President of Marketing and Sales and General Manager

Responsibilities include driving the brand, strategic vision and execution, while leading direct communication with airline and supplier partnerships. Hands-on responsibility in leading mark...
2004 — 2013

Vice President and General Manager

In charge of managing the ATA Vacations brand concurrently while overseeing and directing the Southwest Airlines Vacations brand.
2005 — 2005

Vice President of Marketing and Sales

Responsible for overseeing the strategic marketing, e-commerce, product, pricing and sales teams associated with the Southwest Airlines Vacations brand. Primary executive with the responsibi...
1997 — 2004

Director of Marketing and Sales

Responsible for developing and executing the marketing strategies and plans associated with the Southwest Airlines Vacations brand. Directed a team of professionals which included marketing,...
1993 — 1997

Occupations

Executive
Senior Vice President Marketing
Leader
PR and Communications Professional
HR Specialist
Human Resources Specialist
Business Intelligence Professional
Vice President of Marketing
Chief Executive Officer
Sales Specialist
Supplier
Vice President Business Markets
Marketing Manager
Managers
Public Relations Professinal
Recruitment
Business Consultant
Advisor
Vice President
Chief Executive
Corporate Executive
Services Professional
Sales Representative

Skills

Marketing Strategy
Marketing
Tourism
Online Marketing
E Commerce
Strategic Partnerships
Strategy
Product Marketing
Online Advertising
Strategic Planning
Email Marketing
Team Leadership
Sales
Leisure Travel
Key Account Management
Sales Management
Management
Brand Management
Negotiation
Competitive Analysis
Contract Negotiation
Budgets
Business Development
Leadership
Customer Service
Advertising
Digital Marketing
Relationship Management
Integrated Marketing
New Business Development
Trade Shows
Account Management
Direct Marketing
Pricing
Marketing Communications
Product Management
Multi Channel Marketing
P&L Management
Hotels
Product Development
B2B
Social Media Marketing
Sem
Marketing Management
Market Planning
Lead Generation
Ppc
Mobile Marketing
Brand Development
Online Travel
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