Peter L Yeung

Manager - Marketing Effectiveness

Peter L Yeung is a high-skilled expert, that works in Publicis One as a Associate Director - Analytics and Insights since 2016. This person gained professional experience in more than five positions at different companies. Peter L Yeung went to the The Johns Hopkins University and received education from 2010 to 2012. This expert has these qualifications: Mit - the Analytics Edge - Verified Certificate, Duke - Managing Big Data With Mysql, and Data Science: Data To Insights. Washington, DC is the area, where the professional was known to settle. Peter's e-mail and phone can be easily accessed through this website by request.
Name variants:
Petr Yeung, Pete Yeung, Petie Yeung, Petey Yeung
Last updated Jun 12, 2024

Contact Information

Last Update
Jul 13, 2022
Email
pe**@verizon.com, pe**@gmail.com, pe**@live.com
Location
Washington, DC
Company
Publicis One

Workplace

Associate Director - Analytics and Insights

Work History

Associate Director - Analytics and Insights

Accounts: Citibank, Walmart, NBA
Feb 2016 — Aug 2018

Manager - Marketing Effectiveness

1 Verizon Way, Basking Ridge, NJ
from Aug 2018

Manager - Global Business Intelligence

195 Broadway, New York, NY 10007
► Serviced PepsiCo as part of the OMD Global team. ► Developed strategies to implement efficient ROI based media mix investments on a global scale ► Managed and optimized information syst...
Jun 2014 — Jan 2016

Analyst - Advanced Analytics

► Created and applied quantitative solutions in helping global clients achieve an optimal return on their marketing investments ► Quantified the return on marketing channels and campaigns ...
2013 — 2014

Research Analyst - Market Research

► Conducted in-depth data analyses using traditional and advanced statistical methods for customer segmentation, brand health tracking/analysis, sales/demand forecasting, and general market ...
2009 — 2012

Occupations

Executive
Manager
Deputy Director
Marketer
Advertising Professional
Operations Manager
Deputy Manager
Chief Executive
Advertising Sales Agent

Skills

Market Research
Marketing Analytics
Statistical Modeling
Marketing Mix Modeling
Econometric Modeling
Forecasting
Statistics
Spss
Sas
Digital Marketing
Survey Methodology
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