Matt Prohaska is a skilled professional, who works in The New York Times as a Programmatic Advertising Director from 2013. This person gained professional experience in more than 19 positions at various companies. Matt Prohaska went to the Syracuse University and received education there from 1988 to 1992. New York, New York is the city, where this professional was lastly known to settle. Their email address and phone can be easily accessed through this website on demand.
Name variants:
Matthew Prohaska,
Matthias Prohaska
Last updated Jun 07, 2024
Contact Information
Workplace

Programmatic Advertising Director
New York, NY
Industry
Newspapers, Newspaper Publishing Radio Broadcast & Television Station News & Information Retrieval, Newspaper Publishing Radio Broadcast & Television Station News and Information Retrieval, Newspapers-Publish/Print Radio Broadcast Station Television Station & News Syndicate Info Retrieval, Commercial Photography, Newspapers-Publishing/Printing, Charitable Organization, Newspapers: Publishing, or Pub
Colleagues
Work History
Programmatic Advertising Director
Greater New York City Area
Responsible for global programmatic/channel revenue for the digital properties of The New York Times in display, search, mobile, and video
from Apr 2013
Advisory Board Member
New York, N
Leading social media curator helping digital publishers keep, grow, and monetize their audiences. Handled all sales and ad operations as SVP, Biz Dev before transitioning to Advisory Board i...
from Mar 2012
Principal
New York, NY
Strategic and tactical work for >40 companies since '98, >20 since mid-'11; helping active clients today mostly in 2 ways: leading established companies into the world of programmatic ...
from Jun 2011
Advisory Board Member
New York, NY
Zebek improves targeting and relevance for customers in four main markets - media, retail, wireless services and mobile advertising.
The company was sold to Quewey.
Jan 2010 — Mar 2012
SVP, Media & Data Solutions
New York, NY
An audience targeting platform to enable marketers and agencies to optimize prospect and customer interaction across multiple digital channels. The company's DSP, DMP, and Analytics capabili...
Jan 2011 — Jun 2011
Founder and CEO
Created the most transparent video ad network for buyers (agencies and marketers directly) and sellers (publishers).
Jul 2010 — Jan 2011
CEO, North America
New York, NY
Restarted North America for the largest video ad network in Europe.
Raised over $2M in funding.
Rebuilt Corporate Strategy, Sales and Business Development efforts.
The company was sold to Ad...
Mar 2010 — Jul 2010
VP of North American Sales, Account Management
Led a team of 160 across 11 offices working with all U.S. and Canadian clients for AOL Advertising up-selling, optimizing, and managing over $1B in annual revenue. Team responsible for 13% ...
Dec 2006 — Dec 2009
Vice President, Sales and Distribution
An early online advertising exchange focused on lead generation and personal data management.
Aug 2005 — Jul 2006
Director of Sales
Top salesperson in the world at company for behavioral-targeted revenue.
Investors included Greylock, Technology Crossover Ventures, and U.S. Venture Partners.
Mar 2002 — Aug 2005
Eastern Director of Sales and Biz Dev
The company was sold to RealNetworks.
Investors included Barksdale Group, Hambrecht & Quist, Sony Music, Altos Ventures, August Capital, Austin Ventures, and various angels.
Nov 2000 — Aug 2001
Online Director of Sales
Led national sales as part of the launch management team for sesamestreet.com, babyworkshop.com and all other web properties.
Sep 1997 — Nov 1999
Regional Sales Manager
1st salesperson in NY handling TV and online for eastern half of US.
Feb 1996 — Sep 1997
New Media Buyer, National TV Buyer
Started online media department, making first buys for this now-Omnicom agency.
Participated in 3 national TV upfront season negotiations.
Sep 1993 — Feb 1996
Group Sales Manager, Public Relations, Stadium Operations
Class A Minor League Baseball: New York-Penn League (summers)
Apr 1985 — Aug 1991
Education
1988 — 1992
1984 — 1988
Occupations
Executive
Chief Executive Officer
Professor
School Principal
Promotion Manager
Board Member
Curator
Corporate Executive
Chief Executive
School Administrator
Educational Manager
Promotions Manager
Management Team Executive
Operations Manager
Skills
Online Advertising
Digital Media
Digital Marketing
Strategy
Digital Strategy
Lead Generation
Business Development
Advertising
Analytics
Online Marketing
Strategic Partnerships
Mobile Devices
Sales Management
Marketing Strategy
New Media
Ad Networks
Display Advertising
New Business Development
Marketing
Mobile Advertising
Management
Sales Operations
Web Analytics
Executive Management
Start Ups
Account Management
Business Strategy
Operations Management
Advertising Operations
Broadcast Television
Programmatic Advertising
Business Operations Management
Executive Coaching
Personnel Recruiting
Corporate Fundraising
Audience Data Management
Organizational Change Management
General Awesomeness
Awesomeness
FAQs about Matt Prohaska
What is the main profession of Matt Prohaska?
This professional's job is Chief Executive Officer and Principal
What jobs is Matt Prohaska a professional at?
Matt Prohaska is a professional such jobs as Executive and Chief Executive Officer.
Where is Matt Prohaska currently located?
Matt Prohaska is located in New York, New York.
Does the expert have the email address?
pr**@gmail.com is Matt Prohaska's email address.
How many companies did Matt Prohaska work at?
The professional worked at 19 jobs.
Does Matt Prohaska have personal website or blog?
Matt Prohaska`s website is http://www.nytimes.com, http://giveyourage.org, and http://prohaskaconsulting.com.
Where has Matt Prohaska studied?
Matt studied at the Syracuse University from 1988 to 1992.
Are there any special industries Matt Prohaska is connected to?
Matt Prohaska works in Online Media industry.