Matt Prohaska

Chief Executive Officer and Principal

Matt Prohaska is a skilled professional, who works in The New York Times as a Programmatic Advertising Director from 2013. This person gained professional experience in more than 19 positions at various companies. Matt Prohaska went to the Syracuse University and received education there from 1988 to 1992. New York, New York is the city, where this professional was lastly known to settle. Their email address and phone can be easily accessed through this website on demand.
Name variants:
Matthew Prohaska, Matthias Prohaska
Last updated Jun 07, 2024

Contact Information

Last Update
Jul 12, 2022
Email
pr**@gmail.com
Location
New York, NY

Workplace

The New York Times
Programmatic Advertising Director

New York, NY

Industry

Newspapers, Newspaper Publishing Radio Broadcast & Television Station News & Information Retrieval, Newspaper Publishing Radio Broadcast & Television Station News and Information Retrieval, Newspapers-Publish/Print Radio Broadcast Station Television Station & News Syndicate Info Retrieval, Commercial Photography, Newspapers-Publishing/Printing, Charitable Organization, Newspapers: Publishing, or Pub

Work History

Programmatic Advertising Director

Greater New York City Area
Responsible for global programmatic/channel revenue for the digital properties of The New York Times in display, search, mobile, and video
from Apr 2013

Advisory Board Member

New York, N
Leading social media curator helping digital publishers keep, grow, and monetize their audiences. Handled all sales and ad operations as SVP, Biz Dev before transitioning to Advisory Board i...
from Mar 2012

Principal

New York, NY
Strategic and tactical work for >40 companies since '98, >20 since mid-'11; helping active clients today mostly in 2 ways: leading established companies into the world of programmatic ...
from Jun 2011

Advisory Board Member

Jan 2010 — Mar 2012

Advisory Board Member

New York, NY
Zebek improves targeting and relevance for customers in four main markets - media, retail, wireless services and mobile advertising. The company was sold to Quewey.
Jan 2010 — Mar 2012

SVP, Media & Data Solutions

New York, NY
An audience targeting platform to enable marketers and agencies to optimize prospect and customer interaction across multiple digital channels. The company's DSP, DMP, and Analytics capabili...
Jan 2011 — Jun 2011

Founder and CEO

Created the most transparent video ad network for buyers (agencies and marketers directly) and sellers (publishers).
Jul 2010 — Jan 2011

CEO, North America

New York, NY
Restarted North America for the largest video ad network in Europe. Raised over $2M in funding. Rebuilt Corporate Strategy, Sales and Business Development efforts. The company was sold to Ad...
Mar 2010 — Jul 2010

VP of North American Sales, Account Management

AOL
Led a team of 160 across 11 offices working with all U.S. and Canadian clients for AOL Advertising up-selling, optimizing, and managing over $1B in annual revenue. Team responsible for 13% ...
Dec 2006 — Dec 2009

Vice President, Sales and Distribution

An early online advertising exchange focused on lead generation and personal data management.
Aug 2005 — Jul 2006

CEO and Founder

The company was sold to Root Markets.
Aug 2004 — Aug 2005

Director of Sales

Top salesperson in the world at company for behavioral-targeted revenue. Investors included Greylock, Technology Crossover Ventures, and U.S. Venture Partners.
Mar 2002 — Aug 2005

Eastern Director of Sales and Biz Dev

The company was sold to RealNetworks. Investors included Barksdale Group, Hambrecht & Quist, Sony Music, Altos Ventures, August Capital, Austin Ventures, and various angels.
Nov 2000 — Aug 2001

Director of Sales

A Flatiron-invested company.
Nov 1999 — Nov 2000

Online Director of Sales

Led national sales as part of the launch management team for sesamestreet.com, babyworkshop.com and all other web properties.
Sep 1997 — Nov 1999

Regional Sales Manager

1st salesperson in NY handling TV and online for eastern half of US.
Feb 1996 — Sep 1997

New Media Buyer, National TV Buyer

Started online media department, making first buys for this now-Omnicom agency. Participated in 3 national TV upfront season negotiations.
Sep 1993 — Feb 1996

Sales Associate

May 1992 — Sep 1993

Group Sales Manager, Public Relations, Stadium Operations

Class A Minor League Baseball: New York-Penn League (summers)
Apr 1985 — Aug 1991

Education

1988 — 1992

Occupations

Executive
Chief Executive Officer
Professor
School Principal
Promotion Manager
Board Member
Curator
Corporate Executive
Chief Executive
School Administrator
Educational Manager
Promotions Manager
Management Team Executive
Operations Manager

Skills

Online Advertising
Digital Media
Digital Marketing
Strategy
Digital Strategy
Lead Generation
Business Development
Advertising
Analytics
Online Marketing
Strategic Partnerships
Mobile Devices
Sales Management
Marketing Strategy
New Media
Ad Networks
Display Advertising
New Business Development
Marketing
Mobile Advertising
Management
Sales Operations
Web Analytics
Executive Management
Start Ups
Account Management
Business Strategy
Operations Management
Advertising Operations
Broadcast Television
Programmatic Advertising
Business Operations Management
Executive Coaching
Personnel Recruiting
Corporate Fundraising
Audience Data Management
Organizational Change Management
General Awesomeness
Awesomeness

FAQs about Matt Prohaska

What is the main profession of Matt Prohaska?

This professional's job is Chief Executive Officer and Principal

What jobs is Matt Prohaska a professional at?

Matt Prohaska is a professional such jobs as Executive and Chief Executive Officer.

Where is Matt Prohaska currently located?

Matt Prohaska is located in New York, New York.

Does the expert have the email address?

pr**@gmail.com is Matt Prohaska's email address.

How many companies did Matt Prohaska work at?

The professional worked at 19 jobs.

Does Matt Prohaska have personal website or blog?

Matt Prohaska`s website is http://www.nytimes.com, http://giveyourage.org, and http://prohaskaconsulting.com.

Where has Matt Prohaska studied?

Matt studied at the Syracuse University from 1988 to 1992.

Are there any special industries Matt Prohaska is connected to?

Matt Prohaska works in Online Media industry.
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