Lynda Arey
Corporate Marketing | Digital and Traditional Media Manager
Name variants:
Linda Arey
Last updated Jun 04, 2024
Contact Information
Last Update
Jul 11, 2022
Email
ly**@aol.com
Location
Smyrna, GA
Company
Workplace
Corporate Marketing | Digital and Traditional Media Manager
Norcross, GA
Industry
Entertainment, Amusement/Recreation Svc Ret Gifts/Novelties Eating Place, Amusement/Recreation Services, Ret Gifts/Novelties, Other Performing Arts Companies
Colleagues
Work History
Corporate Marketing | Digital and Traditional Media Manager
5445 Triangle Pkwy SUITE 200, Peachtree Corners, GA 30092
from 2019
Digital Account Executive
223 Perimeter Center Pkwy northeast, Atlanta, GA 30346
Media planning and execution of integrated media campaigns to include display/mobile, paid search, programmatic, OTT streaming, Smart TV retargeting, native, SEM, social, YouTube, dawgnatio...
2016 — 2019
Multimedia Account Executive
115 Martin Luther King Jr Dr southwest SUITE 301, Atlanta, GA 30303
Develop advertising and marketing plans with local and national accounts
Acted as internal expert resource for programmatic display to support sales staff
Responsible for selling multiple...
2012 — 2016
Advertising Sales Director | General Manager | Publisher
1732 southeast 47Th Ter, Cape Coral, FL 33914
Rebuilt local sales team and organization of five from franchise to corporate
Hiring, training and coaching of sales reps and support staff
Increased page count by 48%
Strategic planning...
2010 — 2012
National Multimedia Account Executive | Digital | Broadcast | Magazine
3980 Dekalb Technology Pkwy, Atlanta, GA 30340
Developed national digital, broadcast and print partnerships with major retailers and brands to include Kohl’s, Lenox and Waterford
Consistently the top revenue producer generating over $3...
Jan 2009 — Dec 2009
Multimedia Account Executive | Tv | Digital
1601 west Peachtree St northeast, Atlanta, GA 30309
New business development for WSB-TV (ABC affiliate) and wsbtv.com digital products to include
O&O, video and mobile
Developed broadcast and digital media strategies through qualitative an...
Jan 2008 — Dec 2008
National Account Executive | Magazine
Executed sales and promotional launch of Skirt! Magazine in the Atlanta market
Consistently exceeded sales goals in local and national
Landed several national partnerships to include Macy...
2006 — 2008
Multimedia Account Executive | Radio | Digital
6205 Peachtree Dunwoody Rd, Atlanta, GA 30328
Created and implemented and digital ad campaigns, resulting in 30% annual revenue increase
Top performer in paid digital advertising
Landed first major healthcare sponsorship for Teen Dri...
2004 — 2006
Education
Occupations
Executive
Manager
Sales Specialist
Account Service Manager
Writer
Marketer
Market Analyst
Producer
Advertising Professional
Operations Manager
Client Service Officer
Customer Service
Market Research Analyst
Advertising Sales Agent
Skills
Online Advertising
Digital Marketing
New Business Development
Media Buying
Marketing
Sales Management
Direct Marketing
Radio
Strategic Planning
Advertising
Seo
Advertising Sales
Sales
Multimedia
Social Media Marketing
Social Media
Salesforce.com
Television
Newspapers
Lead Generation
New Media
Direct Mail
Marketing Management
Promotions
Product Development
Selling
Creative Direction
Multimedia Sales
Magazines
Content Management
Email Marketing
Digital Media
Digital Media Sales
Creative Seller
Negotiation
Nonprofits
Google Analytics
Broadcast Media Sales
Print
Product Management
Entertainment Marketing
Consultative Selling
Excellent Communicator
Strong Negotiator
Non Profits
Change Management
Turnaround Initiatives
Strategic Thinking
Marketing Consultant
Newspaper