With work experience over 19 years, this professional is now working at StrikeAd as a VP Product. Lylan received his education from 2008 to 2010 at the Northwestern University - Kellogg School of Management. Lylan is a certified expert, that is proven by qualifications : Certified ScrumMaster and Certified ScrumMaster. they speak French proficiently. Lylan is located in New York, New York. To contact with Lylan, you can search for their phone number or email address or get further information by requesting access to their further details through SoftwareOfficial.
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Lylan Masterman
Last updated May 29, 2024
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Work History
VP Product
Greater New York City Area
Doing all the usual Product stuff, but now in the world of mobile RTB. Specs, roadmaps, user stories, agile.
Leading Marketing efforts - exact details TBD.
Interim manager of 35-person Kiev...
from Jun 2013
VP Product
Greater New York City Area
Maxifier's ADMAX solution is a pure technology solution - we are a tagless solution and we do not buy or sell inventory. Rather, we plug directly into the media seller's ad server, pull dow...
May 2012 — Nov 2012
Head of Advertiser Products
New York, NY
Developed and launched the company's Viewable Impressions product, AdView. Designed the product to meet and exceed the requirements set by the 3MS initiative from the IAB, 4A's, and ANA. T...
Oct 2011 — May 2012
Head of Product / Product Marketing
San Francisco Bay Area
I ran Product. I established best practices and repeatable standards for the launch of the entire suite of products. These best practices include positioning (strategic, competitive, with ...
Oct 2010 — Mar 2011
Venture Capital Senior Associate (summer)
Menlo Park, CA
As a Venture Capital summer senior associate, I sourced new investment opportunities, was an observer at board meetings for 2 digital media portfolio companies, and created a tool to help th...
Jun 2009 — Aug 2009
Senior Program Manager
- Co-led launch & growth of entrepreneurial first-version “Rich Media” product to 10% of division revenues ($15M of $150M)
- Spearheaded software globalization & internationalization...
Mar 2004 — Aug 2008
Program Manager
AskMe was a startup that created enterprise software that is known as an Employee Knowledge Network (EKN), similar to what Yammer is today. We won several awards: "most promising company", ...
Jan 2003 — Mar 2004
Program Manager
I had 3 different jobs at Microsoft.
Job #3: Program Manager for Visual Studio .NET Academic
- Led the creation of Visual Studio add-ons and ASP.NET client-server applications to make it m...
May 2000 — Nov 2002
Software Developer (Co-op)
Developed an application that updates clients' versions of Cypress Software
Aug 1999 — Dec 1999
Software Developer (Co-op)
Part of the Visual Age for Java (now Eclipse) team at Dave Thomas's OTI Labs, worked on the Simple Widget Toolkit (SWT) API
Jan 1998 — Apr 1998
Education
MBA in Venture Capital, Entrepreneurship, Finance
Jan 2008 — Jan 2010
1996 — 2001
Occupations
Executive
Vice President
Manager
Chief Executive
Operations Manager
Skills
Product Management
Agile Project Management
Product Marketing
Crowdsourcing
Venture Capital
Digital Marketing
Knowledge Management
Data Management
Online Marketing
Developer Tools
Enterprise Software
MBA
Lean Initiatives
Iterative Design
User Experience
Canada
French
Meditation
Improvisation
Scrum
Online Advertising
Agile
Digital Strategy
Certified Scrum Master CSM
TDD
Marketing Management
Product Strategy
Software Project Management
Agile Methodologies
Cloud Computing
Display Advertising
Start-ups
Strategy
E-commerce
Digital Media
Mobile Advertising
RTB
Mobile Technology
Agile Project Management
Product Marketing
Crowdsourcing
Venture Capital
Digital Marketing
Knowledge Management
Data Management
Online Marketing
Developer Tools
Enterprise Software
MBA
Lean Initiatives
Iterative Design
User Experience
Canada
French
Meditation
Improvisation
VP Product
Product Manager
Program Manager
Investing
User Experience Manager
ScrumMaster
Agile Zealot
team lead
technical evangelist
conference speaker
specification writer
localization & globalization point person
brainstormer
make-it-happen
it
technology
cloud computing
web 2.0
online advertising
digital marketing
enterprise
crowdsourcing