Lutz Braum is a eficient professional, that works in PetCareRx as a Chief Marketing Officer from 2011. Lutz has earned professional experience in more than seven positions at various companies. Lutz Braum went to the Wharton School of Business and got education there from 1989 to 1991. Herndon, Virginia is the city, where this professional was lastly known to live. Lutz Braum's email address and phone can be easily accessed through this website by request.
Name variants:
Lutz Braum
Last updated May 31, 2024
Contact Information
Last Update
Jul 6, 2022
Email
lu**@yahoo.com, lu**@petcarerx.co, pa**@excite.com
Location
Herndon, VA
Company
PetCareRx
Workplace
Chief Marketing Officer
Work History
Chief Marketing Officer
New York
- Recruited as key player within a new management team to turn around 15-year old online retailer of pet supplies/medications by developing and implementing a new marketing strategy that mov...
Aug 2011 — Mar 2013
Director - Head of US Consumer Marketing
Responsible for deepening relationships with US customer base (100+ million) and increasing customer lifetime value. Built team of 15 to manage various consumer segments and create/implement...
Jul 2008 — Jun 2011
SVP, Head of Marketing
Head of Marketing for PCM (Personal Credit Management) business. Responsibility for marketing personal lending products (unsecured and secured loans and lines of credit), primarily through d...
Jun 2006 — Jun 2008
VP, Portfolio Management
P&L responsibility for $6.5B credit card portfolio. Developed and executed strategies for new customers that increased activation and usage by 11% within 3 months. Launched ability to se...
May 2004 — Jun 2006
Marketing Director (World Savings)
Responsible for product development, cross-sell programs, customer communication, in-branch collateral and retention programs targeting the 600,000 savings customers of the nation's 2nd larg...
Mar 2002 — May 2004
VP of Marketing
Held several positions with increasing responsibility, with deep global experience:
- VP of Marketing for CitiGold and offshore banking, Latin America (New York)
- VP of Marketing of Global ...
Sep 1991 — Sep 2001
Internal Operations and Systems Auditor
Collected and analyzed data from all departments of Arizona's largest bank to detect deficient controls, duplicated effort, or non-compliance with laws, regulations and management policies. ...
1986 — 1989
Education
1989 — 1991
1982 — 1986
Occupations
Executive
Marketing Director
Sales Specialist
Equipment Tools Purchasing Agent
Marketer
SEO Specialist
Advertising Professional
Director
Chief Executive
Department Store Salesperson
Retail Salesperson
Web Marketer
Marketing Manager
Advertising Sales Agent
Operations Manager
Skills
Analytics
E Commerce
Product Management
Strategy
Direct Marketing
Marketing Strategy
Digital Marketing
Customer Acquisition
Segmentation
Management
Marketing
Start Ups
Leadership
Strategic Partnerships
Crm
Online Marketing
Product Marketing
P&L Management
Customer Experience
Sales
Loyalty Programs
Multi Channel Marketing
Email Marketing
Online Advertising
Social Media
Product Development
Integrated Marketing
Executive Management
B2B Marketing
Loyalty Marketing
Social Media Marketing
Credit Cards
Customer Insight
Customer Retention
Lead Generation
Seo
Team Leadership
Marketing Research
Brand Management
Mobile Marketing
Web Analytics
Market Research
Direct Mail
Competitive Analysis
Sem
Marketing Management
Digital Strategy
Brand Development
Database Marketing
Ppc
FAQs about Lutz Braum
What is the main profession of Lutz Braum?
Lutz Braum is a Marketing And Advertising.
What are the main profession of The expert?
These person's professions are Executive and Marketing Director
Where is Lutz Braum located?
Lutz Braum is currently located in Herndon, Virginia.
Does Lutz have the email address?
lu**@yahoo.com and lu**@petcarerx.co is The professional's email address.
How many companies did Lutz Braum work at?
Lutz Braum worked at seven jobs.
Where has Lutz Braum studied?
Lutz studied at the Wharton School of Business from 1989 to 1991.
What languages does Lutz Braum speak?
Lutz Braum speaks English, German, French, and Spanish.
Are there any special skills Lutz Braum has?
Lutz has such skills as Analytics, E Commerce, Product Management, Strategy, Direct Marketing, Marketing Strategy, Digital Marketing, Customer Acquisition, Segmentation, and Management.