Lisa Marie Mclafferty is a highly qualified professional, working in Zoosk Inc main office of which is in 1096. on the position of Senior Vice President Global Marketing and Product Management from 2018. Lisa Marie Mclafferty has earned professional experience in more than ten positions at different companies. Lisa Marie Mclafferty went to the Northwestern University - Kellogg School of Management and got education from 1998 to 2000. San Francisco, California is the city, where this person was known to settle. The person's email address and number can be accessed through SoftwareOfficial by request.
Name variants:
Alice Mclafferty,
Elisa Mclafferty,
Elizabeth Mclafferty,
Melissa Mclafferty
Last updated May 29, 2024
Contact Information
Last Update
Jul 10, 2022
Email
lm**@gmail.com, lm**@hotmail.com
Location
San Francisco, CA
Company
Zoosk Inc.
Workplace
Senior Vice President Global Marketing and Product Management
Work History
Senior Vice President Global Marketing and Product Management
555 Mission St, San Francisco, CA 94105
Growth strategies and global execution tactics helped facilitate a successful sale to Berlin-based, Spark Networks. Scope of accountability expanded to include Global Marketing. Responsible ...
Dec 2018 — Jul 2019
Senior Vice President, Global Product Management and Brand
555 Mission St, San Francisco, CA 94105
Senior executive reporting directly to CEO. Recruited to help accelerate M&A strategy by managing global transformation of product management, user experience, and brand management. Operatin...
Jul 2018 — Nov 2018
Chief Marketing Officer
141 west Jackson Blvd SUITE 500, Chicago, IL 60604
Jul 2013 — Jun 2018
Chief Marketing Officer
10 south Riverside Plz SUITE 500, Chicago, IL 60606
Consumer online brokerage owned by PEAK6 Investments. Brought in by Founders to re-engineer the Marketing organization and significantly accelerate growth of the customer base. Grew customer...
Oct 2009 — Jun 2013
General Manager, Consumer Marketing, Bing and Msn
1 Microsoft Way, Redmond, WA
Senior executive in the Online Services Division. Recruited into Microsoft to help transform existing approaches to consumer marketing. Primary responsibility for the US Bing brand launch, C...
Sep 2007 — Oct 2009
Vice President, Marketing and Sales
3113 Woodcreek Dr, Downers Grove, IL 60515
Internet Retailer Top 50, online floral site. Brought in by CEO to re-engineer Marketing organization and reinvigorate the brand, while growing top line revenue and improving bottom line mar...
Sep 2005 — Aug 2007
Vice President Web Channel Development and Online Marketing
Privately held B:C company, specializing in the real estate and financial services verticals. Senior executive, reporting directly to COO and responsible for developing entire web infrastruc...
Oct 2004 — Sep 2005
Director, Marketing
500 west Madison St, Chicago, IL 60661
Extremely successful, online travel website launched in June, 2001 and acquired by Cendant in 2004. Senior executive, reporting directly to CMO and responsible for all B:B and B:C direct res...
2000 — 2004
Senior Marketing Director
208 south Akard St, Dallas, TX 75202
Responsible for developing complex Consumer Winback & Acquisition marketing infrastructures to support acquisition of General Market, Hispanic, and Asian customers. Necessitated management o...
Nov 1996 — Jun 2000
Education
1992 — 1996
Occupations
Executive
Senior Vice President
Chief Executive Officer
Vice President
Chief Executive
Corporate Executive
Skills
E Commerce
Sem
Start Ups
Email Marketing
Crm
Product Management
Brand Development
Analytics
Marketing Strategy
Customer Acquisition
Segmentation
Management
Strategic Planning
Social Media Marketing
Leadership
Digital Marketing
Strategic Partnerships
Advertising
Brand Management
Web Analytics
Competitive Analysis
Online Marketing
Strategy
Marketing
Database Marketing
Multi Channel Marketing
Online Advertising
Digital Strategy
Branding and Identity
Startup Marketing
Merchandising
Product Development
Product Design
Supply Chain
Customer Experience
Financial Analysis
Display Advertising
Retail Marketing
Integrated Marketing
Digital Media
Social Media
Product Marketing
Go To Market Strategy
Market Research
Business Development
Mobile Marketing
Google Analytics
Communication
Growth Hacking
Digital Transformation
Paid Media
Customer Segmentation Strategy
FAQs about Lisa Marie Mclafferty
What is the main profession of Lisa Marie Mclafferty?
The expert is a Senior Vice President Global Marketing and Product Management.
What jobs is Lisa proficient at at?
Lisa Marie Mclafferty is a professional such jobs as Executive and Senior Vice President.
Where is Lisa Marie Mclafferty located?
Lisa Marie Mclafferty is located in San Francisco, California.
Does the professional have the email address?
lm**@gmail.com and lm**@hotmail.com is Lisa's email address.
How many companies did Lisa Marie Mclafferty work at?
The professional worked at ten jobs.
What education does Lisa Marie Mclafferty have?
Lisa studied at the Northwestern University - Kellogg School of Management from 1998 to 2000.
Are there any professional industries Lisa Marie Mclafferty is connected to?
This person works in Internet industry.
Are there any professional skills Lisa Marie Mclafferty has?
Lisa Marie Mclafferty has skills in the following areas: E Commerce, Sem, Start Ups, Email Marketing, Crm, Product Management, Brand Development, Analytics, Marketing Strategy, Customer Acquisition, and Segmentation.