Len Pollack is a high-skilled expert, who works in Evaluative Criteria main office of which is in 137. on the position of Senior Vice Presidet from 2018. Len has earned professional experience in more than eight positions at various companies. New York, New York is the city, where this expert was lastly known to settle. The person's email address and phone can be easily accessed through SoftwareOfficial on demand.
Name variants:
Leonard Pollack
Last updated Jun 03, 2024
Contact Information
Last Update
Jul 6, 2022
Email
l.**@eci-research.com, le**@orcinternational.com, lp**@yahoo.com
Location
New York, NY
Company
Evaluative Criteria Inc
Workplace
Senior Vice Presidet
Work History
Senior Vice President
Leader Brand Equity and Tracking practice area
Developed programs to increase customer experience and grow brand commitment
Integrated secondary data including online measures to yield br...
Jan 2016 — Aug 2018
Senior Vice President
Developed custom programs designed to increase client consumer brand engagement
Exceeded goals via cross-sell of capabilities and broader client stakeholder interaction
Integrated and men...
Mar 1, 2014 — Dec 2015
Senior Vice President
270 Farmington Ave, Farmington, CT 06032
Redefined company as a holistic strategic consultancy
Led growth through custom solution approach and sector & practice expertise organization
Expanded client engagement scope internation...
Dec 2007 — Feb 2014
Senior Vice President
Led FMCG Brand & Advertising practice discipline
Designed equity & affinity models to optimize client brand positioning
Integrated primary & secondary data to identify causality and refin...
Jan 1999 — Jan 2007
Account Manager
Norwalk, CT
Executed mix models to assess effectiveness of client marketing & media programs
Analytic integration of consumer primary research data
Focus on CPG and Retail segments
Jan 1998 — Jan 1999
Vice President
909 3Rd Ave, New York, NY 10022
Developed predictive media models to optimize advertising expenditures
Established consumer research and media analytics team
Core member of client strategic planning group
Jan 1986 — Jan 1997
Occupations
Marketer
Advertising Professional
Executive
Senior Vice President
Leader
Advertising Sales Agent
Vice President
Chief Executive
Managers
Skills
Marketing Research
Qualitative Research
Quantitative Research
Analytics
Marketing Strategy
Advertising Research
Customer Insight
Focus Groups
Segmentation
Consumer Behaviour
Brand Equity
Consumer Insight
Brand Development
Market Research
Strategy
Competitive Analysis
Advertising
Questionnaire Design
Competitive Intelligence