Laurence Velcoff

Vice President, Insight and Strategy

We found the following information about Laurence Velcoff at Eventive Marketing, where Laurence Velcoff has worked as a Vice President, Insight and Strategy since 2019. Laurence's total work experience is over 20 years, during which time Laurence had at least six jobs at different companies to develop professional skills. Laurence studied at the Cornell University. Currently, Laurence is located in New York, New York. You can contact with Laurence by looking for phone number or email or get full info by requesting access to Laurence's further details from us.
Name variants:
Lawrence Velcoff, Lorence Velcoff, Lorenzo Velcoff, Larry Velcoff, Lars Velcoff, Laurie Velcoff, Lawrie Velcoff, Loren Velcoff, Lauren Velcoff, Lawrey Velcoff
Last updated May 26, 2024

Contact Information

Last Update
Jun 22, 2022
Email
la**@ddb.com, lv**@hotmail.com
Location
New York, NY

Workplace

Eventive Marketing
Vice President, Insight and Strategy

New York, NY

Industry

Marketing and Advertising, Public Relations Services, Management Consulting Services, Marketing Consulting Svcs, Nonclassified Establishments

Work History

Vice President, Insight and Strategy

488 Madison Ave, New York, NY 10022
Strategy Lead at Eventive Marketing, experiential artisans, creators, and connectors. Eventive (a TBWA shop) is the leading experiential agency combining the best in agency talent with the a...
from Sep 2019

Global Group Strategy Director

Ddb
437 Madison Ave, New York, NY 10022
As the agency’s Retail, Innovation and Shopper strategy expert, Laurence has led the team of integrated and digital strategists serving the global ExxonMobil Retail business across 40,000+ s...
2013 — 2018

Group Planning Director

1675 Broadway, New York, NY 10003
As Planning lead on the global Wendy’s business, Laurence guided the brand’s strategy through a period of prolific growth, including ten uninterrupted quarters of positive sales growth, size...
2010 — 2012

Group Planning Director, Americas

Served as North America Consumer planning lead for Y&R’s integrated marketing communications agency built to service the Dell account (fka Enfatico). Organized all planning capabilities and ...
2008 — 2010

Chief Strategy Officer

As CSO of The UniWorld Group, the foremost advertising and marketing communications agency targeting multicultural and other niche consumers, Laurence led the agency’s Account Planning team ...
2003 — 2008

Senior Vice President and Managing Director

Responsible for all sales, offering development and project deliverables for marketing and strategy consulting division of leading strategy and research firm specializing in multicultural an...
1997 — 2003

Education

Occupations

Executive
Vice President
Marketer
Advertising Professional
Director
Farmer and Animal Care
Driver
Chief Executive
Advertising Sales Agent
Operations Manager

Skills

Integrated Marketing
Strategy
Strategic Planning
Digital Strategy
Management
Digital Marketing
Interactive Marketing
Brand Management
Creative Strategy
Advertising
Interactive Advertising
Marketing
Creative Direction
Outdoor Advertising
Brand Architecture
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