Lara Kiang Dixon is a high-level expert, who works in Kids2 on the position of Category Manager since 2020. This person has earned professional experience in more than seven positions at different companies. Lara Kiang Dixon went to the Georgia State University - J. Mack Robinson College of Business and got education from 1990 to 1994. Atlanta, Georgia is the area, where this expert was known to settle. This person's phone number and email can be easily accessed through SoftwareOfficial on demand.
Name variants:
Lara Dixon
Last updated Jun 02, 2024
Contact Information
Last Update
Jul 9, 2022
Email
lk**@gmail.com
Location
Atlanta, GA
Company
Kids2
Workplace
Category Manager
Work History
Senior Marketing Director
601 Woodlawn Dr northeast, Marietta, GA 30067
from Jul 2018
Brand Activation Manager
6655 Peachtree Dunwoody Rd, Atlanta, GA 30328
Managed the Go-to- Market Strategy for all Graco Baby categories in the U.S. including, ideation, sell-in and execution of national and customer specific campaigns.
Launched first consumer...
2017 — Apr 2018
Director Product Marketing, Toy Division
3333 Piedmont Rd SUITE 1800, Atlanta, GA 30305
Drove short and long-term product marketing strategies to ensure revenue, profitability for multiple brands. Entered into new business category driving $30MM in incremental revenue.
Led ca...
Jun 2009 — Jun 2016
Senior Marketing Manager
Developed Go-to-Market plans to launch product lines for in the licensed preschool toy category.
Managed the development of all Omni-channel marketing plans including 4 multi-million-dolla...
2005 — 2009
Marketing Manager
1015 Techwood Dr, Atlanta, GA 30318
Driving awareness of International Brands including The Powerpuff Girls and launching partnerships in all licensed categories. $450 MM brand with over 350 licensed partners.
1999 — 2005
Education
Occupations
Sales Specialist
Cashier Supervisor
Consumer Goods Professional
Executive
Marketing Director
Cashier Clerk
Cashier
Commodities Clerk
Brokerage Clerk
Chief Executive
Skills
Product Marketing
Brand Development
Toys
Product Development
Consumer Products
Advertising
Marketing Management
Creative Direction
Marketing
Strategy
Marketing Strategy
Brand Management
Competitive Analysis
Cross Functional Team Leadership
Concept Development
Packaging
Customer Insight
Product Launch
Integrated Marketing
Ideation
Moms and Children 0 5 Years
Product Management
Digital Marketing
Market Research
Management
Consumer Insight
P&L Management
Licensing
Strategic Planning
Packaging Design
Art Direction
Strategic Partnerships
Digital Strategy
Shopper Marketing
Merchandising
Business Development
Pricing Strategy
Social Media Marketing
Forecasting
Data Analysis
Email Marketing
Social Media
Salesforce.com
Coaching
Leadership
Brand Equity
Cross Functional Team Building
Revenue and Profit Growth
Competitive Differentiation
Integrated Brand Marketing
Consumer Insight Generation
Competitive Intelligence