Kevin W Higgins

Primary job responsibilities: o Monitor and report on web activity (KPIs and beyond), with a focus on delivering insights and strategies o Analyze and evaluate current front-end design and u...

Primary job responsibilities: o Drive all web analytics, site testing, and usability strategy o Own and optimize the customer experience for a $230m internet web business o Evangelize web an...

Primary job responsibilities: o Drive web analytics for all retail sites, providing insight for business decision making o Build a web analytics department as a shared service delivering ti...

Primary job responsibilities: o Optimize all aspects of the affiliate program through multiple networks (CJ, GAN, and AvantLink) for 11 ecommerce websites o Manage communication, recruitment...

Primary Job Responsibilities: o Lead internet analysis and provide strategies to achieve success for all online marketing initiatives including SEM, SEO, email, and affiliate marketing ...

Primary job responsibilities: o Led daily management and optimization of online marketing and merchandising messaging o Owned improvement in customer retention and streamlined customer exper...

Responsible for 750% growth in impressions in one year on a matured website. Negotiated trial period for a new CMS during which I developed a multitude of new functionality while studying an...

Responsible for helping grow new revenue by 11.4% with marketing budget of $2,000,000 Twice presented Employee Appreciation Award for going above and beyond my job responsibilities Content l...