Jonathan Segal

Global Brand Director

Name variants:
Jon Segal, Jonny Segal
Last updated May 28, 2024

Contact Information

Last Update
Jan 29, 2016
Email
jo**@ecolane.com, js**@mac.com, j.**@gmail.com
Location
Philadelphia, PA

Workplace

Carpenter Technology Corporation
Global Brand Director

Reading, PA

Industry

Mining & Metals, Manufactures Fabrication and Distribution of Specialty Metals, Mfg Fabrication and Distribution of Specialty Metals, Mfg of Fabrication and Distribution of Specialty Metals and Engineered Products, Blast Furnace-Steel Works, Mfg Specialty Metals

Work History

Global Brand Director

1735 Market St, Philadelphia, PA 19103
from Feb 2019

Vice President, Brand and Marketing

4300 Weaver Pkwy, Warrenville, IL 60555
Directed marketing team and managed multi-million dollar budget to develop marketing/brand strategy for North America. Created world-class design and communications collateral to drive messa...
2016 — 2018

Vice President, Product Marketing and Brand Strategy

940 west Valley Rd SUITE 1400, Wayne, PA 19087
Establishing a brand platform and communications strategy for an SaaS product supporting the transportation industry. Pioneering customer experience planning, building channels for client f...
2013 — 2016

Managing Director, Digital Strategy

Greater Philadelphia Area
Lead digital strategy and development on a cross-functional team for Philadelphia-area B2B advertising agency. Built new client relationships, consulted clients on marketing communication st...
Jan 2011 — Sep 2011

Consultant

Philadelphia / New York
Developing messaging, marketing and branding platforms for businesses in various sectors including tourism/hospitality, telecommunications, financial services, energy, healthcare and economi...
from Jan 2011

Principal

Messaging, marketing and branding development for businesses and organizations working in transportation, tourism/hospitality, non-profit, telecommunications, financial services, energy, hea...
2011 — Feb 2019

Vice President, Digital Strategy and Business Development

42 west 39Th St, New York, NY 10018
Fostered digital strategy and new client development for NY-based design communications agency supporting companies including Nike, GE, Seventh Generation and URS Corp. Developed business ...
Jan 2009 — Jan 2012

CEO

Fiji Islands / Philadelphia, PA, USA
As the founder of Oceanic, working with regional and international businesses/organizations to define integrated communications approaches, marketing creative and brand enhancement strategie...
2005 — Jan 2011

Chief Executive Officer and Founder

Launched company and led all functional aspects including sales, branding/marketing, project management, and strategic planning to eventually grow into an international presence. ► Created c...
2005 — Jan 2011

Director - Interactive Media & Communications

Fiji
Drove business development, marketing design, strategic planning and integrated communication in emerging technology division. Introduced world-class business processes, hired and grew multi...
2002 — 2004

User Experience Architect / Department Manager

Greater New York City Area
Directed and managed growth of user experience group in application/site design for legacy-system integration company primarily focused on pharmaceutical and financial services industries. C...
2000 — 2002

Manager, Corporate Branding, Advertising & Interactive Media

Responsible for design, user experience and branding of corporate website. Authored online identity and brand guidelines and directed their use. Initiated and strategized new digital platfor...
1997 — 2000

Webmaster / Interactive Strategy

Greater New York City Area
Managed Internet, Intranet and CD-ROM development for brand development and communications agency. Authored guidelines for digital corporate communications initiatives. Clients included: P&a...
1995 — 1998

Education

1988 — 1989
1986 — 1990
1982 — 1986

Occupations

Counselor
Executive
Marketer
Brand Planner
Accountant
Finance and Accounting Specialist
Advertising Professional
Vice President
Partner
Advisor
Brand Representative
Marketing Manager
Accounting Bookkeeper
Bookkeeper
Advertising Sales Agent
Chief Executive

Skills

International Business Experience
Public Relations
Online Marketing
Marketing Communications
International Business
Brand Development
Brand Awareness
Digital Branding
Advertising
Integrated Marketing
Digital Strategy
Creative Development
User Experience
Online Advertising
Creative Direction
Copywriting
Corporate Branding
Social Media
Management
Digital Marketing
Entrepreneurship
Strategy
Marketing
Strategic Planning
Media Relations
Business Development
Start Ups
Email Marketing
Leadership
Web Analytics
Social Media Marketing
Interactive Marketing
Website Development
B2B
Crm
Press Releases
Market Research
Branding and Identity
Seo
Corporate Communications
Brand Management
Digital Media
Marketing Strategy
Social Networking
New Business Development
Direct Marketing
Digital Direct Marketing
Software As A Service
Analytics
New Media
Event Planning
Strategic Communications
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