
Jeff McKay
Founder & CEO, Prudent Pedal | Marketing strategy and effectiveness for professional services firms
Since 2012, Jeff McKay has been working in Prudent Pedal. This person is a competent Founder & CEO with over 20 years of work experience. According to Jeff's resume and work profile, this expert has worked at more than nine places with numerous backgrounds and gained various skills. Jeff attended school at the Saint Louis University. Jeff McKay can be found in Chicago, Illinois – where this expert currently lives. You can search for their email address and number. We can also provide you with additional contact information upon request.
Name variants:
Geoffrey Mckay,
Jefferson Mckay,
Jeffrey Mckay
Last updated May 25, 2024
Contact Information
Workplace

Work History
Founder & CEO
Greater Chicago Area
Prudent Pedal is a marketing consultancy that helps professional services firms drive profitable, long-term growth.
from Jun 2012
SVP Marketing - Genworth Financial Investment Services
Managed recruiting marketing strategy, led talented marketing team, and helped our Financial Advisers develop and execute focused marketing strategies that drive growth.
Aug 2010 — Jun 2012
Managing Partner
Greater Chicago Area
Strategic Brand and Marketing Consulting. Helping senior leaders align brand, organizational capabilities, and market opportunities to drive growth. Now PRUDENT PEDAL
Dec 2008 — Aug 2010
Global Marketing Leader
The world’s leading HR consulting and outsourcing firms with $3B in revenue and 22,000 employees
Recruited for this Chief Marketing Officer role. Responsible for driving the company's growth...
Nov 2007 — Dec 2008
Principal and Chief Marketing Officer
Recruited by the CEO to drive top-line growth and rebuild the 90 year-old Buck Consultants brand after ACS acquired the former consulting firm from Mellon to reposition its HRO service offer...
Aug 2006 — Jul 2007
Marketing Director, The Americas
Managed field marketing operations for the U.S., Canada and Latin America. As part of the firm’s global marketing leadership team, helped the organization achieve above industry growth rates...
2002 — 2006
Marketing Director
Held multiple leadership positions in global brand management and marketing including firm’s middle-market practice and the family business consulting line of business.
Nov 1995 — Apr 2002
Director
Product Manager, Director of Customer Service, and Director of Technology for a Top 100 automotive after-market chain.
Jun 1992 — Nov 1995
Occupations
Executive
Founder
Chief Executive Officer
Senior Advisor
Founding Member
Chief Executive
Corporate Executive
Advisor
Skills
Professional Services
B2B Marketing
Marketing Strategy
Marketing Management
Market Research
Brand Strategy
Brand Development
Brand Architecture
Corporate Branding
Employer Branding
Voice of the Customer
Metrics
Digital Marketing
Thought Leadership
Marketing Automation
CRM
Lead nurturing
Content Marketing
Lead Generation
Leadership
Cross-functional Team Leadership
Brand Management
Competitive Analysis
Marketing
Management
Strategy
Management Consulting
FAQs about Jeff McKay
What is the main profession of Jeff McKay?
Jeff is a Founder & CEO, Prudent Pedal | Marketing strategy and effectiveness for professional services firms.
What jobs is Jeff a professional at?
Jeff is proficient at Executive and Founder jobs.
Where is Jeff McKay currently located?
The professional is located in Chicago, Illinois.
Where did Jeff McKay work?
This expert worked at Prudent Pedal, AspireUp, LLC.
Where has Jeff McKay studied?
Jeff studied at the Saint Louis University.
What are the awards Jeff McKay ever received?
Jeff received awards and these awards are: Andersen Sequoia Award for outstanding mentoring Crain's 40 Under 40 nominee Beta Gamma Sigma.
What is professional industry that Jeff McKay is connected to?
This person works in Management Consulting industry.
Are there any skills, that Jeff McKay has?
Jeff McKay has skills in the following areas: Professional Services, B2B Marketing, Marketing Strategy, Marketing Management, Market Research, Brand Strategy, Brand Development, and Brand Architecture.