Jamie Herbstman is a high-level expert, who works in Intuit main office of which is in 1075. as a Bu Marketing since 2019. This person gained professional experience in more than 24 positions at different companies. Jamie Herbstman went to the Institute For Integrative Nutrition and was studying from 2012 to 2013. Jamie has such professional qualifications as Health Coaching Certification. San Francisco, California is the area, where this professional was known to live. The person's contacts can be easily accessed through this website on demand.
Name variants:
James Herbstman,
Jameson Herbstman,
Jamesina Herbstman
Last updated May 23, 2024
Contact Information
Workplace
Bu Marketing
Mountain View, CA
Industry
Computer Software, Business Solutions Software, Nonclassifiable Establishments, Prepackaged Software
Colleagues
Work History
Consultant, Business Development and Growth
1201 Park Ave SUITE 101, Emeryville, CA 94608
Jun 2018 — Jul 2018
Consultant, News Feed Features
1 Hacker Way, Menlo Park, CA
Multi-market qualitative research to identify consumer insights and key drivers related to News Feed and Facebook brand.
Apr 2017 — Apr 2017
Consultant, Retail Brand Product Launch
6380 Rogerdale Rd, Houston, TX 77072
Developed and executed the strategy, marketing & customer acquisition plan for new partnership with Macy's, called The Tuxedo Shop @ Macy’s, a 300 store formalwear rental offering. Plan incl...
Jul 2015 — Feb 2017
Consultant, Brand Strategy and Growth
500 Redwood Blvd SUITE 210, Novato, CA 94947
Performed deep B:B wine category and competitive analysis identifying growth opportunities resulting in new corporate positioning. Redefined entire product suite and created all new sales co...
Sep 2014 — Aug 2015
Consultant, Strategic Brand Oversight
2025 Hamilton Ave, San Jose, CA 95125
Created eBay Marketplaces Global Brand Guidelines to ensure consistent brand representation at all customer touch-points. Developed a review and escalation process to monitor adherence. Deve...
Jan 2014 — Aug 2014
Consultant, Consumer Insights Shopping Experience
1401 Willow Pass Rd, Concord, CA 94520
Mar 2014 — Apr 2014
Consultant, Consumer Insights
2430 Camino Ramon Blvd, San Ramon, CA
Mar 2013 — May 2013
Consultant, New Product Research
1016 east Weisgarber Rd, Knoxville, TN 37909
Jul 2012 — Dec 2012
Consultant, New Brand Development
250 east Parkcenter Blvd, Boise, ID 83706
Consumer research exploring concepts for a new private label farm to table brand that would span multiple categories.
Jun 2012 — Jul 2012
Consultant, Brand Strategy and Growth
250 south Garrard Blvd, Point Richmond, CA 94801
Developed 5 year strategy and innovation plan to take the company to the next level of growth penetrating the mass market. Plan included sku optimization, innovation calendar, positioning, m...
Mar 2012 — May 2012
Consultant, New Product Development
Leading South American beverage corporation interested in developing a new beverage product for US market. Partnered with Georgia State University J. Mack Robinson College of Business.
Dec 2011 — Jan 2012
Director Marketing
Treasury Wine Estates is the largest wine company in the world. Responsibilities included strategy & marketing for a portfolio of wines (Chateau St. Jean, Greg Norman Estates, Santa Barbara ...
Jun 2010 — Sep 2011
Director Marketing and Innovation
Managed all marketing and innovation activities for FUZE beverage ($155MM revenue, $25MM budget), a line of nutritionally enhanced juices and teas. Developed new brand positioning, identifie...
2008 — Sep 2010
Senior Consultant
EffectiveBrands is a global marketing consultancy that focuses exclusively on the issues facing marketers of global brands. Effective Brands helps global marketers address the key challenges...
Oct 2007 — Jun 2008
Brand Manager Ciroc Vodka
Managed Ciroc vodka ($16MM NSV) from small challenger to break-out leader in the ultra competitive, ultra premium vodka category by realizing growth opportunity with multi-cultural consumer....
Aug 2004 — Sep 2007
Associate Brand Manager, Smirnoff Ice
Managed the category leader in flavored malt beverages, Smirnoff Ice ($360MM NSV, $200MM GP). Major responsibilities included business analysis and reporting, packaging innovation and budget...
Sep 2002 — Aug 2004
Brand Manager Text Messaging and Voicemail
208 south Akard St, Dallas, TX 75202
Created new marketing strategies, vendor partnerships, product offerings and increased penetration of existing wireless data services. Complete P&L responsibilities generating $15 million in...
Nov 1998 — Jul 2000
Operations Manager
Supervised operations department for company specializing in telephone and voicemail service and installations. Organized internal coordination among all customer-interfacing departments inc...
Nov 1994 — Nov 1998
Education
2012 — 2013
2000 — 2002
1990 — 1994
Occupations
Marketer
Advertising Professional
Counselor
Advertising Sales Agent
Advisor
Skills
Beverage Industry
Global Marketing
Advertising
Product Innovation
Marketing Strategy
Digital Marketing
Strategic Communications
Competitive Analysis
Brand Management
Brand Positioning Strategies
Competitive Strategy
Social Media
Retail Marketing
Packaging
Insight Generation
Natural Foods
Messaging
Nutrition Education
Strategy
Fmcg
Management
Business Strategy
Marketing Management
Customer Insight
Business Planning
Marketing
Leadership
Retail
Creative Direction
Public Relations
P&L Management
Entrepreneurship
Brand Development
Strategic Planning
Brand Architecture
Sales
Start Ups
Cross Functional Team Leadership
Fast Moving Consumer Goods