Helen Zhai

Created high level visual styles for both media, supervised design from concept to completion Managed two design teams on the daily basis from print magazines to digital media Played a le...

Conceptualized, art directed, and designed print, multimedia, and web-based advertising and branding materials for clients Maintained consistency of brand materials and integrate identity ...

Art directed and designed projects from concept through completion including print, branding, interactive, and packaging _ Managed design projects, communicated with clients and vendors, and...

Responsible for the creative development and branding for new products; involves utilizing strategic positioning and trend watching in the creation of design concepts _ High level clients in...

Planned and art directed fashion photoshoots; commissioned illustration and photo assignments _ Designed two magazines’ editorial content including departments and features

Conceptualized and designed various projects from print collateral to the website for both internal usage and external clients _ Designed environmental way finding signages for the state col...

Played an integral role in establishing the design of a new monthly magazine for the marketing community _ Executed art direction and design for ongoing monthly issues including high level o...

Aurora Healthcare, Boston: designing Aurora website and the company branding materials LaunchPad Media, Boston: designed conference materials for healthcare brand Phoenix Television, Hong...