Heather Larsen is a high-level expert, working in Dairy Queen main office of which is in 296. as a Digital Engagement and Analytics Marketing Manager since 2017. Heather gained professional experience in more than nine positions at various companies. Heather Larsen went to the University of Minnesota - Carlson School of Management and was studying from 2012 to 2014. Minneapolis, Minnesota is the city, where this expert was known to be situated. Their email address and phone are accessed through this website by request.
Name variants:
Hettie Larsen,
Hetty Larsen
Last updated May 20, 2024
Contact Information
Last Update
Jul 11, 2022
Email
he**@uiowa.edu, dr**@gmail.com
Location
Minneapolis, MN
Company
Dairy Queen
Workplace
Digital Engagement and Analytics Marketing Manager
Work History
Digital Engagement and Analytics Marketing Manager
8331 Norman Center Dr, Bloomington, MN 55437
During my time at Dairy Queen I developed a new national mobile application that incorporates mobile coupons, ordering and loyalty program. I also lead the customer engagement (CRM), marketi...
from Apr 2017
Marketing, Content and Site Merchandising Specialist
Medina, MN
In this role, I was responsible for creating strategic sales & marketing plans for the motorcycle Parts, Garments & Accessories Division while managing omni-channel marketing programs, publi...
Apr 2014 — Apr 2017
Digital Content Specialist
Medina, MN
Plan and contribute to the design and user experience of company websites and digital applications
Plan, develop, acquire and manage multimedia content for organization’s website and digit...
Sep 2012 — Apr 2014
Digital Content Specialist
1000 Nicollet Mall, Minneapolis, MN 55403
Develop multi-channel marketing strategies and data plans supporting both e-commerce and store products and company wide campaigns (including print, in-store, website, mobile, social and em...
Mar 2011 — Aug 2012
Senior and Marketing Analyst
1000 Nicollet Mall, Minneapolis, MN 55403
I owned the execution, analytics and overall budget for multi-channel direct and online marketing campaigns and developed custom reporting for Target.com. I utilized internal data, SEO/SEM a...
Oct 2009 — Mar 2011
Senior Merchandise Specialist
1000 Nicollet Mall, Minneapolis, MN 55403
Partnered with in-store presentation teams to execute yearly in-store visual merchandising plans and mid-year refreshes for all point of purchase merchandise opportunities
Led a project to...
Jul 2008 — Oct 2009
Merchandise Specialist
1000 Nicollet Mall, Minneapolis, MN 55403
Utilized guest insight research data to drive business productivity for the department and division
Managed budget and company financials for multiple Target departments and created a new ...
Aug 2007 — Jul 2008
Etl Intern
1000 Nicollet Mall, Minneapolis, MN 55403
Drove sales by overseeing sales floor operations throughout the entire store
Managed the merchandising and replenishment of products on the sales floor and created profitable promotional e...
2006 — 2006
Education
Occupations
Executive
Marketing Manager
Marketer
Marketing Administrator
Advertising Professional
Advertising Sales Agent
Skills
Marketing
Digital Marketing
Marketing Strategy
E Commerce
Analytics
Seo
Management
Email Marketing
Advertising
Market Research
Marketing Communications
Social Media
Copy Editing
Retail Marketing
Multi Channel Retail
Merchandising
Content Strategy
Integrated Marketing
Strategy
Online Marketing
Direct Marketing
Brand Management