Gillian Smith Murrell is a high-skilled professional, working in Cartoonist Group main office of which is in 77. as a Vice President Brand Licensing from 2016. Gillian gained professional experience in more than 17 positions at various companies. Gillian Smith Murrell went to the Unc Kenan - Flagler Business School and was studying there. This person has such qualifications as Social Media Certification, Omcp Practioner Certification - Internet Marketing Fundamentals, and Omcp Practioner Certification. Charlotte, North Carolina is the city, where this professional was lastly known to settle. The professional's email address and phone number are accessed through SoftwareOfficial by request.
Name variants:
Jillian Murrell,
Jill Murrell
Last updated May 18, 2024
Contact Information
Last Update
Jul 10, 2022
Email
gi**@scouting.org
Location
Charlotte, NC
Company
Cartoonist Group
Workplace
Vice President Brand Licensing
Work History
Principal Owner
Provide brand marketing and brand licensing consulting services to brand owners and manufacturers wanting to grow their businesses. Broad experience across multiple categories within consume...
from Sep 2016
Senior Manager of Brand Marketing Communications
11525 north Community House Rd, Charlotte, NC 28277
Leading B2C strategic, integrated brand marketing plan across all traditional and digital marketing platforms.
Relationship owner of key brand alliances/partnerships with:
The American Ca...
Jul 2015 — Sep 2016
Licensing and Branding Consultant
Provide brand marketing and licensing consulting services to entrepreneurs and corporate clients.
Aug 2014 — Jul 2015
Product Manager - Crafts
Primary responsibility for Susan Bates Brand, a line of 500 + items in the knitting/crocheting category, Coats Brand, embroidery floss & stitchery items as well as Phoomph Brand, a specialty...
Aug 2013 — Aug 2014
Brand Trademark Licensing Specialist
1325 west Walnut Hill Ln, Irving, TX 75038
Manage 50+ licensees to maximize sales and increase brand awareness in over 20 different categories from sporting goods (rifles, pocketknives), publishing, fine collectibles, fabrics, scrap-...
Aug 2008 — Jul 2013
Associate Product Marketing Manager
9144 Arrowpoint Blvd SUITE 200, Charlotte, NC 28273
Developed new product concepts for focus group testing among mothers of young children. Provided strategic direction for a line of children's art tablets as well as new positioning for exist...
Feb 2008 — Apr 2008
Product Marketing Manager
1100 Church Ln, Easton, PA 18040
Crayola Colored Pencils, Washable Watercolors, Clay, and art tools ($12 million business)
Introduced highly successful Colored Pencils, capturing 10% of market in fewer than 10 months. Ove...
1987 — 1989
Associate Brand Manager
1 Campbell Pl, Camden, NJ 08103
Swanson & Hungry-Man Dinners & Entrees ($75 million business)
Designed first microwavable Hungry-Man tray.
Developed and introduced Hungry-Man re-stage with new packaging, new formulation...
1985 — 1986
Assistant Brand Manager
1 Campbell Pl, Camden, NJ 08103
LeMenu Dinners
Successfully managed $20 million budget and accurately forecasted sales. Developed/executed consumer and trade promotions, market research projects and print/tv campaigns.
...
1984 — 1985
Education
B.A. in American Studies - English, History, and Political Science
South Hadley, MA
Occupations
Executive
Vice President
Marketer
Advertising Professional
Professor
School Principal
Owner
Chief Executive
Advertising Sales Agent
School Administrator
Educational Manager
Skills
Marketing
Brand Management
Product Marketing
Product Development
Strategic Planning
Marketing Strategy
Advertising
Market Research
Management
Marketing Communications
Leadership
Product Management
Social Media Marketing
Brand Development
Integrated Marketing
Strategy
Social Media
Email Marketing
Cross Functional Team Leadership
Public Relations
Online Marketing
Merchandising
Sales
P&L Management
Marketing Management
Consumer Products
Marketing Research
Direct Marketing
Packaging
Digital Strategy
Negotiation
Market Planning
Creative Direction
Online Advertising
New Business Development
Team Building
Strategic Partnerships
Digital Marketing
Competitive Analysis
Customer Insight
Budgets
Account Management
Market Analysis
Fundraising
Trade Shows
Salesforce.com
New Product Development
Brand Trademark Licensing
Brand Extensions
Pricing
Strategic Planning
New Product Development
Market Research
Public Speaking
Budgeting
Forecasting
P & L Management
Brand/Trademark Licensing
Advertising/PR
Social Media