Fiona Sun
Senior Data Strategy - Analytics and Insights Specialist | Business Insights and Analytics
Fiona Sun is a eficient expert, working in Roche on the position of Senior Data Strategy - Analytics and Insights Specialist | Business Insights and Analytics since 2019. This person gained professional experience in more than ten positions at different companies. Fiona Sun went to the Epfl (École Polytechnique Fédérale De Lausanne) and received education from 2019 to 2019. This professional has these professional qualifications: Certificate of Advanced Studies (Cas) In Management of Biotech, Medtech & Pharma Ventures. San Francisco, California is the city, where this expert was lastly known to be living. This professional's contacts can be easily accessed through SoftwareOfficial by request.
Name variants:
Fiona Sun
Last updated May 15, 2024
Contact Information
Last Update
Feb 1, 2016
Email
fs**@vmware.com, fs**@apple.com, fi**@apple.com
Location
San Francisco, CA
Company
Roche
Workplace
Senior Data Strategy - Analytics and Insights Specialist | Business Insights and Analytics
Work History
Senior Data Strategy - Analytics and Insights Specialist | Business Insights and Analytics
from Dec 2019
Director Analytics
900 Metro Center Blvd, Foster City, CA 94404
Analyzing various drivers in each market to adopt rapid changes in customers' behaviors and recommend strategic solutions based on insight; applying machine learning based methodologies to o...
from Mar 2017
Senior Analyst, Advanced Analytics
1 Apple Park Way, Cupertino, CA
Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, the Mac and Apple Watch. Apple's three ...
Mar 1, 2014 — Mar 2017
Senior Manager, Marketing Analytics
3401 Hillview Ave, Palo Alto, CA 94304
Analysis conversion funnel on Campaign Influence, Responses, Leads, Opportunities to increase campaign effectiveness and pipeline contribution.
Predictive Modeling and Analytics. Propensit...
May 2010 — Mar 2014
Database Marketing Analyst
- Working with the direct marketing team and other marketing groups to manage email and direct mail marketing campaigns for iShares ETFs and various BGI's global investment products.
- Devel...
Jan 2009 — May 2010
Senior Analyst, Product Marketing
Working with the direct marketing team and other marketing groups to manage email and direct mail marketing campaigns for iShares ETFs and various BGI's global investment products. - Develop...
Jan 2009 — May 2010
Senior Marketing Analyst
270 Park Ave, New York, NY 10010
Perform SAS, SQL to implement standard and ad-hoc reports to support marketing analysis. Experience working with very large data sets of customer data captured across a variety of channels....
Sep 2004 — Jan 2009
Consumer Insights, Decision Support
Business analytics focusing on demand forecasting, market trends for decision-making. Interpret sophisticated statistical data, competitive research to generate insights for business strateg...
Oct 2002 — Sep 2004
Market Research
-Forecast key consumer metrics based on a number of satistical methodologies;
-Establish experimental designs prior to and conducting analysis after marketing campaigns, including significan...
Sep 2000 — Aug 2001
Public Relations Manager
-Develope advertising and marketing campaign strategies to increase brand awareness and improve brand positioning;
- Create and maintaine database to track advertising & PR campaigns, pr...
May 1997 — Sep 1999
Education
2019 — 2019
2019 — 2019
2017 — 2019
2008 — 2009
2000 — 2002
1992 — 1995
Occupations
Executive
Manager
Artist
Model
Business Intelligence Professional
IT Professional
Computer Software Professional
Marketer
Market Analyst
Operations Manager
Business Consultant
Advisor
Software Developers
Market Research Analyst
Skills
Data Mining
Predictive Modeling
Statistical Modeling
Predictive Analytics
SAS programming
Oracle SQL
JMP
Analytics
Segmentation
SAS
Customer Insight
Market Mix Modeling
Sas Programming
Marketing Analytics
Customer Analytics
Regression Models
Statistics
Sas
Sas Enterprise Miner
Tableau
Jmp
Oracle Sql
Teradata
Databases
Business Intelligence
Behavioral Targeting
Strategic Consulting
Customer Acquisition
Logistic Regression
Data Visualization
Machine Learning
Data Science
Python
Cluster Analysis
Forecasting
Decision Support
Credit Cards
Credit Risk
Campaign Management
Conversion Optimization
Demand Generation
Product Marketing
Sales Analytics
Digital Transformation
Brand Management
International Business
Customer Relationship Management
Project Managment
Digital Strategy
Customer Experience
Business Analytics
Competitive Intelligence
Digital Marketing
Business Development
Product Launch
Research
Strategy
Marketing Strategy
Business Analysis
Change Managment
Banking
Healthcare
Mergers and Acquisitions
Microsoft Office
Sql
Microsoft Excel
Managment
Leadership
Executive Management
Business Insights
Brand Strategy
Global Campaign
Product Life Cycle
Competitive Strategies
Strategic Alliances
Platform Strategy