Dan Kleinman

Senior Vice President Marketing

Name variants:
Daniel Kleinman
Last updated May 01, 2024

Contact Information

Last Update
Aug 1, 2022
Email
da**@deutschfamily.com, da**@diageo.com, da**@diageo.com
Location
Fairfield, CT

Workplace

Senior Vice President Marketing

Work History

Senior Vice President Marketing

201 Tresser Blvd, Stamford, CT 06901
from Jan 2020

Vice President Marketing, Rums Portfolio

Lead team of 11 focused on steering The Captain’s ship towards greater share growth and re-igniting drinker recruitment. Responsible for P&L delivery for Diageo’s 2nd largest brand, deliveri...
Oct 2014 — Jul 2016

Director of Marketing, Smirnoff

Jul 2012 — Sep 2014

Senior Innovation Director

During one year rotation provided functional exposure to new product concept-generation and development while applying brand management strengths to innovation group. Role involved managemen...
Aug 2011 — Aug 2012

Director of Marketing Scotch Category

Responsible for delivery of P&L targets for the USA’s largest Scotch portfolio. Developed category strategy and marketing plans across 3 scotch brands. Business delivered $430M in Revenue an...
Sep 2007 — Aug 2011

Director of Marketing Irish Beer Portfolio

Responsible for delivery of beer portfolio P&L, category strategy and marketing plan development for brands contributing over $260M in revenue. Role involved management of 5 direct reports ...
Apr 2006 — Oct 2007

Senior Brand Manager Captain Morgan

Served as a driving force in launching the Got a Little Captain in You Campaign, cementing the Captain’s Pose as a cultural phenomenon while delivering 8% volume growth in 2004, 12% growt...
Jan 2004 — Apr 2006

Brand Manager Guinness

Key member of the team that brought the Gold Effie Winning “Brilliant” advertising campaign to life. Campaign created a 73% increase in advertising awareness and increased suitability for mo...
Jul 2002 — Dec 2003

Brand Manager Bass Ale

Jan 2002 — Nov 2003

Associate Brand Manager Bass Ale

Jan 2001 — Jan 2002

Associate Brand Manager

Mar 2000 — Jan 2001

Account Executive

466 Lexington Ave, New York, NY 10017
Sep 1997 — Mar 2000

Education

1993 — 1997

Occupations

Executive
Senior Vice President Marketing
Sales Specialist
Consumer Goods Professional
Vice President of Marketing
Military
Captain
HR Specialist
Recruitment
Vice President Business Markets
Marketing Manager
Commodities Clerk
Brokerage Clerk
Vice President
Chief Executive

Skills

Brand Management
Marketing Strategy
Digital Marketing
Social Media Marketing
Product Innovation
Fmcg
Marketing
Marketing Management
Management
Integrated Marketing
Brand Architecture
Advertising
Brand Development
Marketing Communications
Customer Insight
Relationship Marketing
Trade Marketing
Shopper Marketing
Strategy
Market Planning
Beverage Industry
Strategic Planning
Consumer Insight
Consumer Products
Social Media
Customer Marketing
Alcoholic Beverages
Digital Strategy
Brand Awareness
Positioning
Beer
Online Advertising
Fast Moving Consumer Goods
P&L Management
Market Research
Business Strategy
Competitive Analysis
Segmentation
Cross Functional Team Leadership
Product Development
Pricing Strategy
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