Bethel M Desmond is a skilled expert, that works in Ibm main office of which is in 4. as a Marketing Management Executive Consultant, Ibm Fss since 2016. Bethel gained professional experience in more than 13 positions at different companies. Bethel M Desmond went to the Nyu School of Professional Studies and got education from 2019 to 2019. This expert has such qualifications as Phi Beta Kappa and Fordham University. New York, New York is the city, where the professional was known to be living. This person's phone number and email are easily accessed through SoftwareOfficial on demand.
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Bethel Desmond
Last updated Jul 03, 2024
Contact Information
Workplace
Marketing Management Executive Consultant, Ibm Fss
Armonk, NY
Industry
Information Technology and Services
Colleagues
Work History
Marketing Management Executive Consultant, Ibm Fss
New York, NY
Beth is working with IBM's Financial Services Sector (FSS) leadership team to organize the practice into content teams capable of telling the story of how IBM is helping clients. Beth helps ...
Jul 2016 — Jul 2018
Founder
Working with leadership teams and marketing professionals to create contemporary content and marketing strategies needed to authentically engage with audiences today.
Proven success in des...
from Jul 2018
Chief Storyteller, Financial Services Thought Leadership and Strategic Consulting
77 Water St, New York, NY 10005
Analyzed business and designed a new corporate structure establishing 36 centers of excellence to drive solution development and business growth. Authored new strategy highlighting mission,...
Jun 2014 — Apr 2016
Finance Writer, Financial Services Thought Leadership
Charged with analyzing new finance literature, as well as breaking international economic regulation, to create succinct abstracts capturing key learning points for quick and clear executiv...
Dec 2013 — Jun 2014
Founder, Strategic Consulting
Responsible for creating Sebonack Strategists, a boutique business consultancy that customized internationally proven, top-tier consulting principles to create high impact approaches to busi...
May 2012 — Nov 2013
Director, Financial Services Thought Leadership and Strategic Consulting
300 Madison Ave, New York, NY 10017
Dodd Frank regulatory expert and content creator for PWC thought leadership initiatives. Authored Content Creation plan for the Financial Services practice.
Worked with large international...
Sep 2011 — May 2012
Director,Financial Services Thought Leadership and Strategic Consulting
48 Wall Street Ct, New York, NY 10005
Responsible for creating and implementing a successful strategic initiative to re-structure the firm, re-design offerings and create a thought leadership and marketing program. A new marketi...
May 2011 — Sep 2011
Associate Partner, Financial Services Strategic Consulting
Conceptualized and created Accenture's Risk Management and Trading line of business for the commodities sector. Created original IP that taught traditional energy companies to transform busi...
Jan 1997 — Jan 2000
Strategic Consultant
Created MG's electricity trading, risk management and marketing business plan for presentation to the board in a successful bid to gain approval for this new line of business.
Full strateg...
May 1997 — Sep 1997
Strategic Consultant
Tulsa, OK
Created a new electricity trading and risk management capability to leverage company's substantial, pre-existing positions throughout international energy markets.
Designed a cross-company...
Jan 1997 — May 1997
Vice President, Energy Trading and Marketing
453 7Th St, Des Moines, IA 50309
Created a new business initiative in Electricity Derivative Trading for the bank's global energy business.
Ultimately closed New York Mercantile Exchange's (NYMEX) first electricity deriva...
1995 — 1996
Commoditiestrader
Traded, marketed and managed risk for a plethora of commodities and derivatives both, domestically and internationally, spanning 20 market areas and encompassing over 25 countries. Trading i...
1991 — 1995
Commodity Derivatives Trader
Assisted the market's largest commodities traders on the NYMEX, COMEX, and Chicago Futures Exchanges.
Responsible for full interaction between front office activities and live floor tradin...
1987 — 1990
Education
2019 — 2019
upto
2002 — 2006
1982 — 1986
Occupations
Executive
Founder
Counselor
Accountant
Finance and Accounting Specialist
Government Official
Premier
Founding Member
Chief Executive
Advisor
Accounting Bookkeeper
Bookkeeper
Government Service Executive
Skills
Management Consulting
Management
Business Strategy
Financial Services
Change Management
Group Dynamics
Feature Writing
Political Economy
Storytelling
Thought Leadership
Corporate Communications
Marketing Communications
Content Strategy
Content Marketing
Leadership
Finance
Marketing
Content Management
Web Content Writing
Enterprise Content Management
Content Development
Social Media
Social Marketing
Blogging
Editing
Copy Editing
Digital Marketing
Marketing Strategy
Culture Change
Visual Storytelling
Social Media Blogging
Marketing Management
Market Planning
Financial Markets
Go To Market Strategy
Strategic Communications
Corporate Branding
Social Media Communications
Social Psychology
Creative Content Production
Content Curation
Content Distribution Networks
Web Content Production
Web Content Optimization
Online Content Creation
Web Content Creation
Content Managed Websites
Digital Comms
Innovation Management
Innovation Development