Name variants:
Elizabeth Keckley
Last updated Jul 03, 2024
Contact Information
Last Update
Jul 13, 2022
Email
be**@gmail.com, be**@guaranteedrate.com
Location
Chicago, IL
Company
Workplace
Chief Marketing Officer
Brecksville, OH
Industry
Financial Services, Mortgage Loans, To Conduct Mortgage Lending Activity, Loan Broker, Mortgage Broker
Colleagues
Work History
Chief Marketing Officer
6850 Miller Rd, Brecksville, OH 44141
from Nov 2018
Vice President Marketing
Chicago, IL
Created a brand identity inspired by a logo and three ads. In a single year, developed a robust suite of marketing collateral inclusive of print, digital and outdoor media assets. Establishe...
Nov 2017 — Nov 2018
Vice President Marketing
3940 north Ravenswood Ave, Chicago, IL 60613
Lead a team of 25 marketers with expertise in design, vendor management, promotional items and sales support in a highly competitive and fast-paced mortgage company. Established department g...
May 2015 — Oct 2017
Manager, Account Management
101 north Wacker Dr SUITE 2300, Chicago, IL 60606
Partnered with clients to achieve digital marketing goals, including developing campaign strategies, implementing creative and maximizing reach. Hired, trained and managed team members. Coll...
Dec 2011 — Apr 2015
Director of Planning and Marketing
Chicago, IL
Lead marketing, strategic planning and market research efforts for large, not-for-profit healthcare system. Managed team members, developed and implemented marketing communication plans and ...
Jan 2009 — Dec 2011
Marketing Research Manager
435 north Michigan Ave, Chicago, IL 60611
Managed design, planning and execution of primary and secondary research for websites to drive traffic and improve usability. Set department objectives and trained staff to clearly defined g...
Jun 2007 — Jan 2009
Senior Market Research Analyst
160 north Stetson Ave, Chicago, IL 60601
Executed qualitative research on consumer interactions with media to help newspaper attract, retain and engage readers. Projects ranged from advertising research to new concept development t...
2005 — 2007
Market Research
555 west Adams St, Chicago, IL 60661
Managed business-to-business and consumer research studies for a leading financial services company. Developed research objectives, methodology, execution and presentations of studies for in...
2001 — 2005
Education
2005 — 2008
1996 — 2000
Occupations
Executive
Marketing Director
Marketer
Advertising Professional
Vice President of Marketing
Chief Executive
Advertising Sales Agent
Vice President
Skills
Marketing
Market Research
Leadership
Management
Marketing Research
Digital Marketing
Segmentation
Marketing Strategy
Strategic Planning
Analytics
Advertising
Account Management
Business Planning
Product Development
Project Management
Integrated Marketing
Vendor Management
Budgets
B2B
Research
Customer Insight
Budgeting
Event Planning
Business Strategy
Public Speaking
Business To Business
Strategy
Brand Development
Team Building
Interactive Marketing
Multi Channel Marketing
Team Leadership
Integrated Marketing Communications Planning
Integrated Multi Channel Marketing
Third Party Vendor Management
User Experience
Project Planning
Healthcare Industry
Mortgage Industry
Credit Bureau
Retail Industry
B2B Marketing Strategy
Naming Rights
Customer Relationship Management
Customer Retention
Customer Acquisition
Crm Databases
Microsoft Powerpoint
Microsoft Excel
Social Media Marketing
FAQs about Beth Keckley
What's the main profession of Beth Keckley?
The expert is a Chief Marketing Officer.
What jobs is Beth Keckley a professional at?
Beth Keckley is a professional such jobs as Executive and Marketing Director.
Where is Beth Keckley located?
Beth Keckley is currently located in Chicago, Illinois.
What is Beth Keckley's email?
The expert's email is be**@gmail.com and be**@guaranteedrate.com.
Where did Beth Keckley work?
Beth Keckley worked at Crosscountry Mortgage, Inc., Bemortgage.
What education does Beth Keckley have?
Beth studied at the Loyola University of Chicago from 2005 to 2008.
Are there any certifications Beth Keckley has?
The professional received the following certifications: Certificate of Proficiency In Marketing Research Methodology and Applications and Certificate of Proficiency In Qualitative Market Research.
What is professional industry that Beth Keckley worked in?
Beth works in Marketing And Advertising industry.