Arti Shah

Executive Vice President Global Marketing

Arti Shah has been a Executive Vice President Global Marketing at Omniactive Health Technologies since 2020. Furthermore, this expert has on-the-job experience at more than nine companies using similar skills. Arti has a total work experience of 15+ years. Arti Shah studied at the University of St. Thomas from 1991 to 1993. Currently the person lives in New York, New York region. Find this person's current phone number and email with SoftwareOfficial search.
Name variants:
Arti Shah

Contact Information

Last Update
Jun 22, 2022
Email
ar**@kerry.com, ar**@reckittbenckiser.com, ar**@thefoodgroup.com
Location
New York, NY

Workplace

OmniActive Health Technologies
Executive Vice President Global Marketing

Industry

Biotechnology

Work History

Executive Vice President Global Marketing

from Mar 2020

Foodservice , Director of Marketing

Jul 2016 — Aug 2018

Account Director

466 Lexington Ave, New York, NY 10017
Lead the account team for Dannon Foodservice (Fresh & Frozen Yogurt)
Nov 2014 — Oct 2015

Senior Marketing Manager  Cattlemenâ S Bbq and Innovation Lead

Rb
Direct business planning for the leading foodservice bbq sauce brand, with complete P&L accountability. Team leader for key strategic initiatives: Strategic Planning, Media, Cash N’ Carry/Cl...
Mar 2010 — Mar 2014

Marketing Manager - Cattlemen's and Frank's Redhot Foodservice

Rb
Direct business planning and tracking for #1 hot sauce brand, with complete P&L accountability. Developed the Targeted Business Builder program, aimed at creating sustainable growth and lo...
Mar 2009 — Feb 2010

Senior Brand Manager  Strategic Innovation

Rb
Identified pipeline for new products focus on balancing base growth with new product development.
Nov 2007 — Mar 2009

Senior Integrated Marketing Manager  Frenchâ S Mustard and Cattlemenâ S Bbq and Web-Internet

Rb
Led development of marketing support plans for French’s and Cattlemen’s brands in alignment with brand objectives/strategies. Improved investment ROI through key analytics, competitive revie...
Sep 2006 — Oct 2007

Senior Brand Manager Frankâ S Redhot

Rb
Directed advertising development and testing for Retail and Foodservice channels – creative concepts for testing that exceeded Millward Brown action standards. Led co-branding efforts with h...
Mar 2004 — Jun 2006

Senior Brand Manager, Frenchâ S Gourmayo

Rb
Set product strategy, developed and executed a compelling marketing plan to drive awareness, and designed an integrated advertising awareness campaign that utilized multiple mediums – TV, in...
May 2002 — Mar 2004

Education

1991 — 1993
1984 — 1986

Occupations

Executive
Executive Vice President
Scientist
Biotechnology Professional
Marketing Director
Vice President
Chief Executive
Biologist
Biological Scientist

Skills

Marketing Strategy
Customer Insight
Integrated Marketing
Brand Management
Market Planning
Marketing
Product Development
Strategy
Cross Functional Team Leadership
P&L Management
Trade Marketing
Strategic Planning
Market Research
Management
Fmcg
Food
Consumer Products
Brand Development
Marketing Communications
Leadership
Public Relations
International Marketing
Languages
Advertising
Marketing Management
Competitive Analysis
Marketing Research
Shopper Marketing
Analytics
Packaging
Project Management
Presentation Development
Multilingual
Fast Moving Consumer Goods
Sponsorship Activation
New Business Development
Business Planning
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